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8 Shopify Apps to Optimize Your Store in 2021

Installing good applications for your Shopify store can help to not only increase sales but also improve different aspects of your business including customer engagement, site optimization, logistics, and other business needs.

Installing good applications for your Shopify store can help to not only increase sales but also improve different aspects of your business including customer engagement, site optimization, logistics, and other business needs.

There are thousands of apps in the Shopify App Store, which means you have many options to choose but it’s also very energy-consuming to try them all to find which apps suit your business most.

Considering the crucial parts in the eCommerce business, the following 8 Shopify applications are highlighted among a lot of options for their practical use and good performance for your reference.

Don’t feel discouraged if you are not Shopify users, since these recommendations can still bring you inspirations from perspectives like store building, online business logic, etc. After all, eCommerce is eCommerce.

1. Rewind

Why do you need Rewind:

Rewind is a top-rated backup app in the Shopify App Store. It can keep your data safe. Whether you are editing code yourself or you hired a freelancer to work on your store, you will want the ability to undo a mistake instead of losing hours of work.

Shopify backs up all of its data, but users can’t access it. This is why it’s crucial to have a backup app in case you make a mistake on your website.

Rewind has a 7-day free trial and plans to select for users. It will backup your store every day and send you a weekly summary email.

2. Lucky Orange

Why do you need Lucky Orange:

With Lucky Orange, you can see your Shopify store through the eyes of people on your website. Watch their every click, move and scroll in real-time or watch recordings of all visits later. Whether it’s through session recordings, dynamic heatmaps, or form analytics, you can find out why people are or are not converting. This app can help you to analyze and improve your store like a pro.

3. Photo Resize

Why do you need Photo Resize:

Photo Resize is developed by Pixc, it can automatically resize all your product photos in the same size which can make your store look more professional and also make the image loading time shorter.

Pixc also has three other apps, and they all can turn your amateur product photos into high-quality, professional-looking ones.

They have a free plan, so you can have a try with the first 50 images at no cost.

4. Prisync

Why do you need Prisync:

With Prisync’s dynamic pricing engine, you can set the price in a more flexible way. It allows you to track, monitor market prices, stock availability data, and dynamically adjust your store prices automatically according to certain rules that you can set.

You can automatically match or beat anyone’s prices and take every chance to improve profitability using price matching or dynamic pricing rules designed for maximum competitiveness and profitability.

5. Zendesk

Why do you need Zendesk:

The Shopify app for Zendesk Supports unites all your business and customer data by displaying critical Shopify information to your agents while they serve customers without leaving Zendesk. Easily navigate to additional data in Shopify by clicking the Order ID.

Zendesk enables customer interactions across messaging, phone, chat, email, social media, and other channels to all come together in one place.

6. Gorgias

Why do you need Gorgias:

Gorgias is the hottest customer support helpdesk for Shopify merchants. It allows store owners to centralize all their support tickets from social media, email, or even live chat. With its deep Shopify integration, agents are able to perform key actions like checking order status or refunding orders without leaving their helpdesk.‍

7. Loox

Why do you need Loox:

With Loox, you can create automatic emails asking customers for reviews and offer a discount once they review. It collects social proof that people trust with photo reviews.  When people see photos from happy customers, they will be more likely to buy from your store.

Loox allows you to import product reviews from any source, send automatic email review requests, customize your email timing, and create customer review pages. If you just started running your store and don’t have many customers, you can also reach out to your friends or families to give you a hand.

8. CJdropshipping

Why do you need CJdropshipping:

If you are looking for suppliers and dropshipping solutions, you can try CJdropshipping for your Shopify store. You can post sourcing requests for products, product importing, automatic order fulfillment with fast shipping, inventory management, and many more services by simply installing CJdropshipping and connect it with your store. CJ is free to test and use at the time.

Facebook Group Discussion

15 hours ago

Every time if they fail to deliver the product in time, they reply to the ticket with this message. So unreal. This looks like a message template for excuses.

---The product had arrived in our warehouse on 21, but it failed to pass the quality inspection. Therefore, we have asked for a new one in transit to our warehouse, which will take3 days. We will dispatch your products as soon as they are all stocked. Thanks for your understanding. Have a nice day! Best Regards---
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16 hours ago

𝟑 𝐑𝐞𝐚𝐬𝐨𝐧𝐬 𝐖𝐡𝐲 𝐘𝐨𝐮𝐫 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐀𝐝𝐬 𝐀𝐫𝐞 𝐍𝐨𝐭 𝐂𝐨𝐧𝐯𝐞𝐫𝐭𝐢𝐧𝐠⁣..

1 - 𝙉𝙤𝙩 𝙜𝙞𝙫𝙞𝙣𝙜 𝙚𝙣𝙤𝙪𝙜𝙝 𝙩𝙞𝙢𝙚⁣

When setting up a Facebook Ads campaign, you should know that your ads often need at least 3 days of running time to progress from the learning phase.⁣

In the learning phase, your ads will often perform poorly. That’s because Facebook’s algorithm is still “testing out the waters” and trying to target different smaller audience groups within your target audience to find out which responds the best to your ad.⁣

So, before thinking that your Facebook ads aren’t converting, leave them running for at least two or three days, and you will likely see an improvement in your campaign’s performance.⁣

Don’t forget that it works the other way around as well. If you leave your ads running for a long time (especially for smaller audiences), ad fatigue will occur, and your Facebook ads will stop converting.⁣

2 - 𝙁𝙖𝙞𝙡𝙞𝙣𝙜 𝙩𝙤 𝙖𝙣𝙖𝙡𝙮𝙯𝙚

Most businesses want to increase their Facebook Ads conversion rate, but with so many variables to consider, I understand that it may be challenging to do so.⁣

Luckily, you can analyze your Facebook ad campaigns to get a clearer picture of what can be improved. The more data that you have, the better your chances of optimizing your ads.⁣

To optimize the conversion of your Facebook ads, these are the most important metrics to look at:⁣

- 𝘾𝙋𝘾 (𝘾𝙤𝙨𝙩 𝙥𝙚𝙧 𝘾𝙡𝙞𝙘𝙠)⁣
- 𝘾𝙏𝙍 (𝘾𝙡𝙞𝙘𝙠-𝙏𝙝𝙧𝙤𝙪𝙜𝙝 𝙍𝙖𝙩𝙚)
- 𝘾𝙋𝙈 (𝘾𝙤𝙨𝙩 𝙥𝙚𝙧 1,000 𝙄𝙢𝙥𝙧𝙚𝙨𝙨𝙞𝙤𝙣𝙨)⁣
- 𝘾𝙤𝙨𝙩 𝙥𝙚𝙧 𝘾𝙤𝙣𝙩𝙚𝙣𝙩 𝙑𝙞𝙚𝙬⁣
- 𝙑𝙞𝙙𝙚𝙤 𝘼𝙫𝙚𝙧𝙖𝙜𝙚 𝙋𝙡𝙖𝙮 𝙏𝙞𝙢𝙚 (𝙞𝙛 𝙖𝙥𝙥𝙡𝙞𝙘𝙖𝙗𝙡𝙚)⁣

If you get to know which of these metrics underperform for your campaign, then it will be much easier to fix the problem that your Facebook ads are not converting!⁣

After advertising on Facebook for some time, you will get a feeling for when a particular metric is under or overperforming.⁣

3 - 𝙉𝙤𝙩 𝙩𝙚𝙨𝙩𝙞𝙣𝙜 𝙚𝙣𝙤𝙪𝙜𝙝⁣

There’s one thing that you should remember when advertising on Facebook:⁣

Test, test, and test!⁣

So, if your Facebook ads are not converting, test out some different images (or videos), ad copy, and headlines.⁣

You will never be able to predict which combination of these factors will convert the best, so the only option left is to test them all out.⁣

Don’t be afraid to test the ad more than once. The more you test, the more you’ll be able to understand what works and what doesn’t.⁣

When testing different ads, remember to try out different marketing angles as well.⁣

I hope this helps you out, if you have any questions leave them in the comment section below and I’d be more than happy to answer in as much detail as possible.

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2 days ago

Hi,I ordered one item from China warehouse to United Kindom.I ordered a week ago but it still processing.I didn't understand.Why you say processing time is 3 days.I don't believe in I can receive it. ... See MoreSee Less

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2 days ago

#CJWarehouses #moment
another working day ☕️☕️☕️
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6 days ago

I am having issues with my CJ agent. She doesn't inform me on important changes on products that I have placed orders, eg out of stock etc. I have to find out by myself when its too late. I am seriously thinking of finding another supplier. Can anyone help? Thanks ... See MoreSee Less

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