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CEO Interview: The Secret Behind the Rising of CJdropshipping and Q&A about CJ Services

To get closer with our customers and express our deep appreciation to all the people who are using and trusting in CJ, Andy, the CEO of CJdropshipping came here to share the story behind CJdropshipping and gave the answers to the questions that are mostly concerned by CJ users.

We collected all the questions and answers in this article, also you can go to our youtube channel to check the entire interview with Andy anytime.

Check the whole interview here:

Part one: Stories behind CJ

1. When did CJ establish?

A: CJ first stepped into e-commerce in 2015, started from an AliExpress store.

2. The opportunity of entering dropshipping supply industry.

A: When I was running my AliExpress store, a winning product was selling very well in the store. Then a client of mine was found placing orders for this winning product but shipping to a different address. After I found out this client who was running a Shopify store and placing orders from Oberlo, I realized that this is exactly the dropshipping business.

3. The reasons for choosing to develop CJ’s own platform.

A: Firstly, we found there were three pain points for dropshippers:

a. AliExpress can not combine orders;

b. The price is higher than sourcing directly from 1688 and factories;

c. The shipping and packaging can not be guaranteed by AliExpress.

To solve all the problems at one time, CJdropshipping.com was born. It combined the features of both AliExpress and Oberlo, providing a one-stop solution for dropshippers. To check the product quality and combine orders for the sellers, we owned warehouses overseas and in China.

At the same time, many featured services like print on demand and photography services were added for dropshippers.

4. What’s the secret behind the developing speed?

A: One crucial point is “focusing”. CJ focuses on the need and difficulties that dropshippers are facing all the time. At that time, a lot of dropshipping suppliers might just change into doing business to the end customers eventually, which was much easier. But CJ is still focusing on one thing, which is helping dropshippers. There were a lot of difficulties with dropshipping supply, CJ aimed on solving them day by day. Eventually, we are here as the best one in China.

Part two: Q&A Time

1. How will CJ improve the inventory updating?

A: CJ has a plan on this and the inventory updating will definitely be better.

Firstly, understanding how the inventory works is quite necessary: CJ, as a dropshipping platform, we do not produce directly. When we receive orders, we will purchase them from manufacturers. The manufactures do not only supply to CJ but also sell to different platforms, which makes the inventory very flexible. Meanwhile, CJ has half a million SKUs are running now. Every day, our purchasing team checks the inventory for products as well as with the suppliers, but the product amount is too huge to get an accurate update in real-time from the suppliers and manufacturers every minute for every single SKU.

We are working on the solutions. The first one is we are creating a new feature which to show the supply ability of one product on the product description page. This function will come into use in one or two months. CJ users can use this to filter manufacturers with stronger supply ability. To have more reliable inventory data, CJ will also work on data analysis and check with the top manufacturers.

The second one, we are working on AI purchases for the winning products. In the future, CJ is going to use big data technology to predict what kind of product the customers will purchase and stock in advance.

What’s more, purchasing the private inventory is also a way to solve the inventory updating problem. When there’s a winning product in the store, the user can purchase the private inventory in CJ’s warehouse with no storage fees but a lower bulk purchase price. By doing this, the processing time can be also greatly shortened.

2. How will CJ improve the sourcing function?

A: We can’t deny that some objective elements do affect the sourcing result. The first thing that needs to be aware is CJ can not sell customs forbidden, nor infringement products since they are illegal. The second thing, like what is mentioned in the inventory question, the product sometimes may go out of stock.

CJ is also finding ways to solve the sourcing issues. The sourcing success rate will be higher and higher in the following months.

3 . How will CJ improve the shipping and processing time?

A: Actually there are two types of dropshippers. One is to sell single-product and the other is running a general store. Dropshippers who are running general stores are likely to list a lot of products to their store, even by hundreds or thousands sometimes. And this strategy for general stores is really challenging to the supply chain. Because many problems are easy to happen while you are purchasing different items from different suppliers at the same time. Not like a one-product store, we can pre-stock the winning products to save time. Hence, it is quite difficult for our platform to prepare all the products and ship them out together if your client ordered too many things from your store at one time.

On the other hand, CJ is doing something to improve our shipping now. The first one is we are making a more powerful shipping team. In the future, our shipping team will connect with more shipping companies and better shipping agents so that CJ’s shipping services will be much better than before.

Secondly, in the future, for the winning products, our customers can pre-stock their private inventory both in our overseas warehouses and China warehouses. CJ will process them within 24 hours. You will see more and more products that we can ship them directly from our overseas warehouses, with even lower shipping fees but much faster shipping time.

What’s more, CJ has a domestic supplier program. We also aim to dropship from worldwide to worldwide. If the supply company locates overseas and they have the ability to supply domestically, then they can stock in CJ’s warehouses and list on our platform. In this way, the dropshippers can dropship from the domestic supplier directly. All the ways mentioned above will greatly shorten the turnaround time.

4.  How will CJ improve the process of return a product?

A: CJ is growing while solving the issues, so now we are updating our WMS system to improve the return process. In the future, CJ will also open the return service for our overseas warehouses.

What’s more important, CJ always values the feedback from our users. We are open to our customers all the time, and willing to accept all the useful opinions and suggestions with a sincere heart.

5. The future of dropshipping.

A: The future of dropshipping is very bright since we have thousands of newly registered customers every day.

Nowadays, social media development is going drastically, the new business models are many, such as TikTok and other traffic channels, live stream, many people use them to sell products, so they can use dropshipping model.

As long as you have the traffic and you are influencers, everyone can use dropshipping to do eCommerce.

6. CJ’s future plan.

A: CJ will never stop improving itself.

We will solve the issues not only in sourcing, processing, inventory, shipping, etc. But also other aspects like the packaging. CJ will also put more effort into product quality inspection. We promise you that all of you will see our moves for sure.

Meanwhile, CJ will keep focusing on finding more winning products to help our customers to grow their business.

My suggestion for all of our users is just insist on working on your business and never give it up so you will have a day like CJ.

Maybe you will be much more powerful than CJ in the future, and that is also what we would love to witness with you together and we will try our best to provide support as always.

Just do not hesitate and contact us if you have any questions, CJ will always get back to you in the first place.

Facebook Group Discussion

15 hours ago

Every time if they fail to deliver the product in time, they reply to the ticket with this message. So unreal. This looks like a message template for excuses.

---The product had arrived in our warehouse on 21, but it failed to pass the quality inspection. Therefore, we have asked for a new one in transit to our warehouse, which will take3 days. We will dispatch your products as soon as they are all stocked. Thanks for your understanding. Have a nice day! Best Regards---
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16 hours ago

𝟑 𝐑𝐞𝐚𝐬𝐨𝐧𝐬 𝐖𝐡𝐲 𝐘𝐨𝐮𝐫 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐀𝐝𝐬 𝐀𝐫𝐞 𝐍𝐨𝐭 𝐂𝐨𝐧𝐯𝐞𝐫𝐭𝐢𝐧𝐠⁣..

1 - 𝙉𝙤𝙩 𝙜𝙞𝙫𝙞𝙣𝙜 𝙚𝙣𝙤𝙪𝙜𝙝 𝙩𝙞𝙢𝙚⁣

When setting up a Facebook Ads campaign, you should know that your ads often need at least 3 days of running time to progress from the learning phase.⁣

In the learning phase, your ads will often perform poorly. That’s because Facebook’s algorithm is still “testing out the waters” and trying to target different smaller audience groups within your target audience to find out which responds the best to your ad.⁣

So, before thinking that your Facebook ads aren’t converting, leave them running for at least two or three days, and you will likely see an improvement in your campaign’s performance.⁣

Don’t forget that it works the other way around as well. If you leave your ads running for a long time (especially for smaller audiences), ad fatigue will occur, and your Facebook ads will stop converting.⁣

2 - 𝙁𝙖𝙞𝙡𝙞𝙣𝙜 𝙩𝙤 𝙖𝙣𝙖𝙡𝙮𝙯𝙚

Most businesses want to increase their Facebook Ads conversion rate, but with so many variables to consider, I understand that it may be challenging to do so.⁣

Luckily, you can analyze your Facebook ad campaigns to get a clearer picture of what can be improved. The more data that you have, the better your chances of optimizing your ads.⁣

To optimize the conversion of your Facebook ads, these are the most important metrics to look at:⁣

- 𝘾𝙋𝘾 (𝘾𝙤𝙨𝙩 𝙥𝙚𝙧 𝘾𝙡𝙞𝙘𝙠)⁣
- 𝘾𝙏𝙍 (𝘾𝙡𝙞𝙘𝙠-𝙏𝙝𝙧𝙤𝙪𝙜𝙝 𝙍𝙖𝙩𝙚)
- 𝘾𝙋𝙈 (𝘾𝙤𝙨𝙩 𝙥𝙚𝙧 1,000 𝙄𝙢𝙥𝙧𝙚𝙨𝙨𝙞𝙤𝙣𝙨)⁣
- 𝘾𝙤𝙨𝙩 𝙥𝙚𝙧 𝘾𝙤𝙣𝙩𝙚𝙣𝙩 𝙑𝙞𝙚𝙬⁣
- 𝙑𝙞𝙙𝙚𝙤 𝘼𝙫𝙚𝙧𝙖𝙜𝙚 𝙋𝙡𝙖𝙮 𝙏𝙞𝙢𝙚 (𝙞𝙛 𝙖𝙥𝙥𝙡𝙞𝙘𝙖𝙗𝙡𝙚)⁣

If you get to know which of these metrics underperform for your campaign, then it will be much easier to fix the problem that your Facebook ads are not converting!⁣

After advertising on Facebook for some time, you will get a feeling for when a particular metric is under or overperforming.⁣

3 - 𝙉𝙤𝙩 𝙩𝙚𝙨𝙩𝙞𝙣𝙜 𝙚𝙣𝙤𝙪𝙜𝙝⁣

There’s one thing that you should remember when advertising on Facebook:⁣

Test, test, and test!⁣

So, if your Facebook ads are not converting, test out some different images (or videos), ad copy, and headlines.⁣

You will never be able to predict which combination of these factors will convert the best, so the only option left is to test them all out.⁣

Don’t be afraid to test the ad more than once. The more you test, the more you’ll be able to understand what works and what doesn’t.⁣

When testing different ads, remember to try out different marketing angles as well.⁣

I hope this helps you out, if you have any questions leave them in the comment section below and I’d be more than happy to answer in as much detail as possible.

#shopifydropshipping #shopifydropship #facebookadsexpert #facebookadstips #facebookadsmanager #digitalmarketingagency #digitalagency #agencywebsite #business101 #business2022 #shopifymarketing #salestips #dropshippingtips #shopifyexpert #fbadstips #fbadsmastery #fbadsexpert #fbadsmarketing
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2 days ago

Hi,I ordered one item from China warehouse to United Kindom.I ordered a week ago but it still processing.I didn't understand.Why you say processing time is 3 days.I don't believe in I can receive it. ... See MoreSee Less

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2 days ago

#CJWarehouses #moment
another working day ☕️☕️☕️
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6 days ago

I am having issues with my CJ agent. She doesn't inform me on important changes on products that I have placed orders, eg out of stock etc. I have to find out by myself when its too late. I am seriously thinking of finding another supplier. Can anyone help? Thanks ... See MoreSee Less

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