eCommerce news weekly update Vol 39. I kēia pule ua hoʻomākaukau mākou i ʻelima mau nūhou eCommerce i kēlā me kēia pule no ʻoe e hopu ai.
Hoʻi hou ka mākeke lole keiki US no ka lilo ʻana o ke ʻano haʻuki i mea wela
Ke piʻi aʻe nei ka nui o ka lāʻau lapaʻau a wehe hou nā kula i ke aʻo ʻana ma waho a me nā hana extracurricular. Ua hoʻonohonoho ʻia ka mākeke lole kamaliʻi US no ke ala hou ʻana.
"ʻO ka wehe hou ʻana o nā kula a me ka hoʻokomo hou ʻana i nā hana haʻuki e hāʻawi i ka hoʻonui hou ʻana i ka ʻoihana lole haʻuki o nā keiki i kēia makahiki," wahi a Matt Powell, ka mea aʻoaʻo ʻoihana haʻuki ma NPD Group, "nā huahana a nā keiki i hoʻonohonoho ʻia e lilo i ka māhele hōkū no nā lole haʻuki i ke kolu. hapaha. “
ʻOiaʻiʻo, ʻoi aku ka ikaika o ka hoʻihoʻi ʻana i nā lole o nā keiki ma mua o nā lole haʻuki. Wahi a nā helu helu, ʻoi aku ka waiwai o ka mākeke lole keiki o ka honua ma kahi o US $ 169 biliona ma 2018 a ua manaʻo ʻia e hiki i $ 239 biliona e 2023.
Nui ka mākeke makuahine a me nā pēpē ma Brazil a hoʻonohonoho ʻia e lanakila ma ʻEulopa
Ma muli o ka heluna nui o Brazil a me ka helu hānau paʻa, hānau ʻia ka nui o nā keiki hou i kēlā me kēia makahiki, kahi e alakaʻi ai i kahi mākeke makuahine a me nā pēpē me ka mana nui.
Ua hoʻomaopopo ʻia i ka makahiki i hala aku nei, ua hiki ka nui o ka mākeke pāʻani pēpē pēpē Brazilian i US $692 miliona! Ua aneane ʻoi aku ka nui o nā mea kūʻai aku ma mua o nā mākeke nui ʻEulopa.
ʻO ka ʻoiaʻiʻo, ma waho aʻe o nā mea pāʻani pēpē, ʻo nā ʻāpana āpau e pili ana i ka makuahine a me ka pēpē i loaʻa i ka mākeke nui ma ka ʻāina, me nā kāmaʻa a me nā lole, a me nā mea pāʻani pēpē.
Hoʻolālā ʻo eBay e hoʻomaka i kāna pēke uku kikohoʻe mua
Ua hoʻolaha ʻo eBay i ka hoʻomaka ʻana o kāna pēke uku kikohoʻe mua, kahi hiʻohiʻona e hiki ai i nā mea hoʻohana ke hoʻohana i ke kālā a lākou i mālama ai i kā lākou mau moʻokāki eBay e kūʻai ai a uku no ke kūʻai aku.
Ua hoʻolaha ʻia ka hoʻolaha ʻana ma eBay's Investor Day e ka luna nui o eBay. He hoʻomohala koʻikoʻi ka lawelawe no eBay no ka mea hiki iā ia ke hoʻololi iā PayPal no kekahi kaʻina uku.
I ka manawa like, ʻaʻole like loa ka lawelawe me ka hopena PayPal, no ka mea, hōʻike ka hoʻolaha e hiki ke kūʻai ʻia kēia mau kālā ma ka paepae eBay.
Ua piʻi ka piʻi kiʻekiʻe o ka US online me ka piʻi ʻana o nā kumukūʻai lole 16.7%
Ua piʻi aʻe nā kumukūʻai pūnaewele ma US no 21 mau mahina.
ʻO ke kumu kūʻai maʻamau o nā waiwai pūnaewele ma US ua piʻi i ka 3.6 pākēneka makahiki-ma-makahiki i Pepeluali a me 0.1 pākēneka mahina-ma-mahina, e like me kā Adobe's digital price index.
ʻO kēia ka piʻi kiʻekiʻe loa o ke kumukūʻai mai Nowemapa 2021, i ka wā i piʻi ai nā kumukūʻai pūnaewele he 3.5 pakeneka makahiki ma ka makahiki. ʻO ia hoʻi, ua piʻi aʻe nā kumukūʻai pūnaewele ma US no 21 mau mahina mai ka makahiki i hala.
I Pepeluali, ua piʻi nā kumukūʻai ma 13 o nā ʻāpana 18 i nānā ʻia e ka Adobe Digital Price Index mai hoʻokahi makahiki ma mua, alakaʻi ʻia e nā lole, i piʻi i 16.7%. ʻO nā ʻāpana ʻē aʻe kahi i piʻi ai ke kumukūʻai, ʻo ia ka lako, nā lako keʻena, a me nā lako holoholona.
Ke hoʻonui nei ʻo Twitter i kāna ʻoihana e-commerce me Twitter Shops
ʻO Twitter Shops kahi hiʻohiʻona beta hou i kūkulu ʻia ma ka Shop Module i hoʻokumu ʻia e Twitter i ka makahiki i hala. Hāʻawi ia i kahi hoʻokolohua manuahi no nā mea kūʻai aku a e ʻae iā lākou e koho i kahi hōʻiliʻili a hiki i 50 huahana e hōʻike i nā mea kūʻai.
Ke hoʻohana ʻia, e hōʻike nā mea kūʻai aku i kahi pihi "Nānā hale kūʻai" ma luna o kā lākou tweets. Ke kaomi ka mea kūʻai i ke pihi, wehe ʻo ia i ka hale kūʻai o ka mea kūʻai aku a hiki ke ʻōwili i nā huahana.
Loaʻa nā Twitter Shops i kēia manawa ma US wale nō, a ʻo nā mea hoʻohana US e hoʻohana ana i ka Twitter ma ka ʻōlelo Pelekania ma kā lākou iPhones e hiki ke ʻike i ka hiʻohiʻona. Wahi a Twitter, ke hoʻohana nei kekahi mau mea kūʻai aku i ka hiʻohiʻona.