Yog tias koj tab tom npaj siv Amazon los ua qee cov nyiaj tau los tsis txaus lossis nthuav koj cov lag luam eCommerce, thiab xav pom cov qauv ua tiav zoo li cas, tsab xov xwm no yog rau koj - ntawm no peb tab tom tham txog kev muag ntawm Amazon hauv 2022, sib piv ob txoj kev ua tiav nrov. : Amazon FBA thiab Amazon Dropshipping.
Muag ntawm Amazon hauv 2022
Cov txiaj ntsig muag ntawm Amazon 2022
Thaum nws los muag ntawm Amazon, ib qho txiaj ntsig tseem ceeb tshaj plaws yog qhov loj npaum li cas lub ntiaj teb kev ua lag luam Amazon nws tus kheej tuaj yeem yog - txog tam sim no, muaj 310 lab tus neeg siv thoob ntiaj teb ua haujlwm ntawm Amazon, thiab ntau dua 197 lab tus tib neeg siv Amazon txhua lub hlis.
cov US yog lub khw loj tshaj plaws, nrog ntau tshaj 4,000 yam khoom muag txhua feeb.
Nyob rau sab saum toj ntawm qhov ntawd, raws li cov khw muag khoom online loj tshaj plaws hauv ntiaj teb, Amazon tau txais cov txheej txheem muag online zoo heev & teeb tsa, ua txhua yam yooj yim rau cov neeg muag khoom pib thiab qhov no yog qhov txiaj ntsig thib ob uas ntau tus neeg xaiv xaiv Amazon los pib lawv cov lag luam. .
Drawbacks muag ntawm Amazon 2022
Txawm li cas los xij, nrog rau kev nthuav dav tsis nres ntawm Amazon, kev sib tw tau hnyav dua tam sim no, thiab qhov tseeb - raws li cov ntaub ntawv los ntawm kev lag luam sab hauv, muaj ntau tshaj 3700 tus neeg muag khoom koom nrog qhov kev ua si txhua hnub xyoo tas los, thiab tus lej yuav nce mus rau xyoo 2022.
Ib cag ntawm qhov ntawd, cuam tshuam los ntawm kev sib kis thiab kev nce nqi, tus nqi muag ntawm Amazon tseem nce mus ntxiv, 5% roj thiab kev nce nqi ntxiv tau ntxiv rau tag nrho Amazon FBA tus nqi txij li lub Plaub Hlis 28, 2022, ua rau muaj kev ntxhov siab ntau ntxiv ntawm cov nyiaj tau los.
Puas yog Amazon tseem muaj txiaj ntsig lossis tsis nyob hauv 2022? (tshwj xeeb tshaj yog rau cov lag luam me)
Hais txog cov ntaub ntawv tshawb fawb, cov lus teb tseem yog, yog. Muaj ze li ntawm 2 lab tus neeg thib peb cov lag luam me thiab nruab nrab ntawm Amazon los ntawm 2022, thiab, 76% ntawm cov neeg muag khoom tau txais txiaj ntsig.
Hais txog kev muag khoom tau txais txiaj ntsig, 22% muag ntau dua $ 10,000 txhua hli nyob rau nruab nrab, thiab kwv yees li ib feem peb ntawm cov neeg muag khoom amazon khwv tau nyiaj tau los siab dua 20%, thiab 65% ntawm cov neeg muag khoom tau txais lawv cov nyiaj tau los siab dua 10% hauv 2022.
Tau qhov twg los ntawm hav zoov scout
Cov yuam sij rau kev vam meej ntawm Amazon hauv 2022
Ua ntej thiab qhov tseem ceeb, nws yuav zoo nkauj yooj yim, tab sis nws yog lub hauv paus ntsiab lus: cia cov neeg siv khoom pom tus nqi txaus uas koj tuaj yeem nqa tau. Thiab qhov ntawd yog qhov kev txhawb siab rau cov neeg siv khoom xav tau ua ntej lawv xav txog kev yuav khoom.
Yuav kom paub meej ntxiv, muaj ntau lub tswv yim ua tau zoo xws li tsim cov khoom ntxiv nrog rau koj cov khoom, nws yuav yog qee cov khoom siv lossis cov ntsiab lus digital, lossis cov kev pabcuam uas yog nyob ntawm seb koj muag dab tsi, ua rau cov neeg yuav khoom xav tias lawv tau txais txhua yam tsis muaj. them ob zaug;
Lossis koj tuaj yeem siv cov tshuaj xyuas cov khoom tsis zoo, saib seb cov neeg siv khoom yws txog dab tsi thiab lawv qhov mob qhov twg, thiab tom qab ntawd ua kom zoo dua koj cov khoom thiab ua kom koj cov ntsiab lus sawv cev pom tseeb ntawm nplooj ntawv nthuav dav.
Qhov thib ob yog tias koj xav paub seb cov neeg muag khoom zoo li cas Amazon nyiam, thiab coj kom zoo dua lawv cov kev txhawb siab los optimize koj cov npe. Ua kom muaj kev txhawb nqa ntau tshaj plaws los ntawm lub platform yog ib txoj hauv kev tseem ceeb los pab koj cov lag luam mus ntxiv thiab nyab xeeb dua.
Dab tsi ntxiv, koj xav xaiv cov qauv muag uas tsim nyog rau koj lub lag luam kom tsis txhob muaj cov nqi tsim nyog. Yuav kom muaj kev sib tw, muaj ntau cov txheej txheem uas koj xav tau los txhim kho, txo cov nqi khoom, tus neeg muag khoom zoo dua, shipping, warranty, thiab lwm yam.
Tab sis nws yog ib qho nyuaj rau cov tswv smb tshwj xeeb los saib xyuas txhua yam. Thaum xub thawj, peb tuaj yeem xaiv qhov kev xaiv ua tiav uas yog rau koj txoj kev lag luam.
Amazon FBA
Ua tiav los ntawm Amazon yog qhov ua tiav-rau-koj ua tiav kev pabcuam muab los ntawm Amazon. Cov kev pabcuam suav nrog ua tiav cov khoom thauj khoom thauj khoom - los ntawm kev khaws cov khoom hauv lub tsev rau khoom kom ntim khoom, sau npe, thiab xa tawm mus rau cov neeg siv khoom.
Txawm tias cov neeg siv khoom txhawb nqa kev ua haujlwm raug tswj hwm los ntawm Amazon ib yam.
Txhua yam koj yuav tsum tau ua yog xa koj cov khoom mus rau Amazon qhov chaw ua tiav.
Pros ntawm Amazon FBA
- Ua haujlwm zoo heev thaum khiav koj txoj kev lag luam online
- Tsawg tus nqi shipping
- Tsis tas yuav tsum tau tech-savvy los yog conversion optimization ntawm 0 mus rau 1
- Ntau qhov nyiam los ntawm cov neeg siv khoom los ntawm kev nkag mus rau Amazon Prime
- Ntau txoj hauv kev loj hlob thiab kev txhawb nqa los ntawm Amazon
Yog li ib qho ntawm qhov zoo tshaj plaws ntawm Amazon FBA yog tias nws tau txais kev tuav tes heev, koj tawm hauv koj cov khoom muag thiab xa mus rau ib tus neeg ntseeg siab.
Amazon saib xyuas txhua yam, txawm tias cov neeg siv khoom pabcuam, yog li koj muaj kev ywj pheej ntawm cov txheej txheem no kom koj tuaj yeem tsom mus rau kev lag luam. Koj kuj nyiam pom cov nqi xa khoom qis dua uas tau txais txiaj ntsig los ntawm amazon qhov kev ua tiav zoo.
Dab tsi ntxiv, koj tsis tas yuav yog tech-savvy lossis kawm kev hloov kho kom zoo los ntawm 0 mus rau 1 kom muag ntawm amazon, koj cov npe kuj tau txais txoj hauv kev kom tau txais kev nkag mus rau Amazon Prime cov neeg siv, uas muaj feem ntau yuav ntawm lub platform.
Lub caij no, AMZ FBA cov neeg muag khoom nyiam muaj ntau txoj hauv kev loj hlob. Koj tuaj yeem khiav kev tshaj tawm them nyiaj, tsim cov npe khoom ntiag tug los ntawm cov khw muag khoom, cov ntsiab lus, thiab lwm yam thiab tau txais kev txhawb nqa hauv koj txoj kev lag luam - nws ntseeg tias Amazon yuav txhawb koj cov npe yog tias koj muag nrog FBA.
Cons ntawm Amazon FBA
- Tus nqi siab ua ntej koj yuav tsum them Amazon ua ntej
- Ntau peev xws li npaj cov khoom muag thiab cia kom pib muag
- Cov nqi xa rov qab siab dua thiab kev xa khoom ntxiv
- Nyuaj tsim kom muaj kev sib raug zoo ntawm cov neeg siv khoom
Hais txog qhov ntawd, thawj qhov tsis zoo ntawm Amazon FBA tuaj yeem yog, tus nqi siab tshaj plaws uas koj yuav tsum tau them ua ntej, suav nrog kev txiav txim, khaws & ntim, xa khoom, thiab khaws cia, thiab tag nrho cov no yuav ua rau muaj kev nyuaj siab ntawm cov nyiaj tau los.
Tsuas yog cov nqi ntawm Amazon, cov neeg muag khoom kuj yuav tsum tau yuav cov khoom muag thiab xa lawv mus rau Amazon warehouse thiaj li yuav pib muag.
Ntxiv mus, Amazon tso cov neeg siv khoom ua ntej, nws yooj yim dua rau cov neeg siv khoom xa rov qab cov khoom yog tias lawv tsis txaus siab rau lawv.
Rau cov neeg muag khoom, tus nqi rov qab tuaj yeem siab dua, thiab koj tsis muaj kev xaiv tab sis noj cov nqi. Ntawm Amazon, nws tseem nyuaj rau cov neeg muag khoom los tsim kev sib raug zoo nrog cov neeg siv khoom vim Amazon tuav lawv cov ntaub ntawv tab sis tsis yog koj.
Amazon Dropshipping
Dropshipping yog lwm hom kev ua kom tiav uas tsom rau qhov kev thov. Cov neeg muag khoom tsuas yog yuav tsum ceeb toom rau tus neeg muag khoom thaum lawv tau txais kev txiav txim, thiab tus neeg muag khoom mam li xa cov khoom ncaj qha mus rau Amazon cov neeg siv khoom sawv cev.
Yog tias koj xav paub yog tias dropshipping raug cai ntawm Amazon, cov lus teb yog yog, Amazon tso cai dropshipping ntawm lawv lub khw tsuav koj ua raws li lawv txoj cai.
Qhov zoo ntawm Amazon Dropshipping
- Ib txoj hauv kev yooj yim tshaj plaws los pib muag online nrog cov teeb meem qis dua
- Tsawg dua kev pheej hmoo thiab tus nqi pib txij li tsis muaj qhov xav tau ntawm cov nqi them ua ntej loj
- Tsis tas yuav tsum muab cov khoom muag
- Tsis tas yuav nrhiav warehouse rau cia
Yog li thaum nws los txog rau qhov muaj txiaj ntsig ntawm Amazon dropshipping, nws yuav yog ib txoj hauv kev yooj yim tshaj plaws los pib muag online, qhov thaiv kev nkag tau qis dua, thiab qhov kev pheej hmoo ntawm tus nqi nce siab kuj qis dua vim tsis muaj qhov yuav tsum tau ua rau kev pib loj loj. nqi.
Txhua yam koj yuav tsum tau ua yog nrhiav tus neeg muag khoom txhim khu kev qha thiab lawv yuav ua tiav cov lus txib rau koj. Koj tsis tas yuav yuav cov khoom muag lossis, yog tias koj ua, koj tuaj yeem nrhiav cov neeg muag khoom uas tuaj yeem khaws cov khoom muag rau koj yam tsis muaj nqi ntxiv.
Hauv kev txiav txim siab, dropshipping yog ib qho yooj yim-rau-pib qauv rau beginners nrog me ntsis kev.
Cons ntawm Amazon Dropshipping
- Tsawg tswj kev txiav txim
- Kev pheej hmoo ntawm kev khiav tawm ntawm cov khoom lag luam thiab cov neeg siv khoom tsis zoo
- Kev ua haujlwm hnyav ntawm kev tswj hwm Amazon tus account kev nyab xeeb
- Cov nyiaj tau los tsis ruaj khov
Ib qho yooj yim qee zaum tuaj nrog kev pheej hmoo thiab, rau cov neeg muag khoom uas xaiv dropshipping, tus neeg muag khoom ntseeg tau yog qhov tseem ceeb. Txij li thaum koj yuav muaj kev tswj xyuas tsawg dua ntawm kev txiav txim, koj tsis tas yuav pom lossis kov cov khoom, tus neeg muag khoom ua tag nrho cov haujlwm no.
Qee lub sij hawm koj tsis tuaj yeem tau txais qhov hloov tshiab ntawm lub sijhawm tiag tiag thaum cov khoom lag luam tawm, tab sis koj tsis paub thiab qhov kev txiav txim tshiab tab tom los, uas yog ib qho xwm txheej Amazon tsis txais tos, thiab nws nyuaj rau txo qhov kev pheej hmoo ntawm cov neeg siv khoom tsis zoo. tshuaj xyuas txij li thaum koj tsis paub yuav ua li cas kev tswj kom zoo.
Thiab tag nrho cov no yuav dhau los ua kev hem thawj rau kev nyab xeeb ntawm koj tus account muag khoom, vim koj paub Amazon tau txais txoj cai muag khoom nruj heev.
Tsis tas li ntawd, koj cov nyiaj khwv tau los yuav tsis ruaj khov vim tias koj yuav zoo li yuav poob tus nqi txhawm rau kom yeej lub thawv yuav khoom tib lub sijhawm Amazon siv ib feem ntawm koj cov nyiaj tau los thiab koj yuav tsum tau npaj rau tus nqi ntxiv rau koj tus kheej, tom qab ntawd koj tuaj yeem nrhiav tau thinner profit margin nyob ntawd.
Qhov twg yog qhov zoo rau koj txoj haujlwm?
Yog tias koj xav paub txog qhov xaus ua ntej, nug koj tus kheej seb koj lub hom phiaj ntawm kev muag ntawm Amazon yog dab tsi? Yam kev pheej hmoo twg yog qhov txaus rau koj?
Yog tias koj npaj yuav muag kev nyab xeeb kom loj hlob tsis tu ncua, Amazon FBA tej zaum yuav yog qhov koj xaiv, lossis yog tias koj npaj txhij los ua qee qhov kev pheej hmoo los tsim koj lub lag luam los sim txhua yam sai li sai tau yam tsis muaj nqi them ua ntej, ces dropshipping ntawm Amazon yog txoj hauv kev mus. .
Thaum kawg, muaj ib qho ntxiv kom paub txog kev lag luam eCommerce txuas ntxiv mus tom ntej txawm tias lub sijhawm muaj kev lag luam poob qis, vim tib neeg tseem xav yuav yam lawv xav tau thiab tam sim no kev yuav khoom hauv online tau hloov peb lub neej txhua hnub, tsuas yog yuav muaj ntau tus neeg yuav khoom hauv online. .
Txawm hais tias nws tsis tau txhais hais tias muag ntawm Amazon yog ib qho yooj yim zoo li qhov nws tau siv los ua xyoo dhau los, cov cib fim tshiab thiab txoj hauv kev ntawm kev ua si qhov kev ua si yeej tseem tuaj, thiab muaj ib txwm muaj cov neeg hloov kho thiab siv txhua yam lawv tau txais.
