eCommerce News Weekly Update Vol 34. Vhiki rino takagadzirira nhau shanu dzeCommerce kuti iwe ubate nazvo.
1.eBay inova iyo yakasarudzika yekutenga chikuva yevaItaly, matatu mapoka anokurudzirwa
Zvinoenderana neongororo yePacklink, vanhu vanobva kuchamhembe kwakadziva kumadokero nekumaodzanyemba kweItari vari pasi pemakore makumi mana vanga vachitenga online nguva pfupi yadarika, vachishandisa pakati pemakumi mashanu nemazana mashanu emaeuro pamwedzi.
Chikonzero chikuru maItalian anosarudza kutenga pa eBay anonzi: kugona kuwana yemhando yepamusoro yekutenga ruzivo. About zvikamu zviviri kubva muzvitatu wevanhu vanoti vanogona kuwana zvimwe zvidzikiso pavanotenga paeBay.
MaItaly anowanzo kutenga pa eBay:
- Zvipfeko (zvakatengwa nevanopfuura 57% yevashandisi).
- Zvigadzirwa zvemagetsi (55.18 muzana).
- Mabhuku nemitambo yemavhidhiyo (52%).
2. Amazon inogadzirisa mutemo weFBA wekutumira
Amazon yakapa chiziviso chekuti kutanga Kubvumbi 1, 2022, kutumira kwemutengesi kunogona kurambwa kana mutengesi akatumira zvakadzimwa kana kubviswa kuAmazon.
Mvumo yemutengesi yekutumira zvimwe zvinhu kuAmazon inogonawo kurambidzwa.
Amazon inotaura kuti zviito zvinotevera zvichaguma nekuwedzera kugadzirisa uye kugadzirisa nzira iyo inogona kunonoka kugamuchira uye kutengeswa kwechinyorwa chemutengesi: kubvisa zvinhu zvinotumirwa mushure mokunge zvabvumirwa nemutengesi; kutumira zvinhu zvisirizvo; uye kutumira tsamba dzisina kukwana, sedziya dzakadzimwa kana kudzimwa.
3.eBay inofanotaura 2022 midziyo yekicheni yakakurumbira, mafryer emhepo anove anofarira!
Nekuvandudzwa kwesainzi, smart kicheni midziyo inogamuchira yakawanda yevatengi rudo. eBay inofanotaura akati wandei ekicheni smart midziyo ichave yakakurumbira muna 2022, zvichienderana nekutengesa data ongororo.
air fryers uye ovheni: yakawanda-inoshanda, yakawanda-modhi yakakwira-mutengo wemhepo fryers uye oveni muna 2022 ichagamuchirawo kutariswa kwevatengi.
blenders, chef machines, juicers: ingredient yekugadzirisa michina ichagamuchirawo mukurumbira wevatengi veEurope neAmerica.
mini-firiji: Chido chevatengi chekunze chiri kutyaira kutengesa kwemotokari mafiriji uye mini-mafiriji, kuwedzera kune runako mafiriji, ayo ariwo mapoka anogona kutariswa nevatengesi.
4. IUS live streaming e-commerce ichava ne “highlight” nguva muna 2022
Sekureva kweMarketer, kurarama kutenga muUS kunotarisirwa kuwedzera muna 2022 Facebook, Amazon, TikTok, Twitter, uye dzimwe hofori dzetekinoroji dzinosimudzira kuedza kwavo kwekutenga kwehupenyu.
Kurarama-kutenderera kunowanikwa mune dzakasiyana siyana verticals, senge fashoni, runako, kusimba, nekushongedza mumba, uye iri kukura ichienda kune dzimwe nzvimbo, semichina yehunyanzvi yevarume nemidziyo yakaita sezvigadzirwa zvemuviri, izvo zviri kuwedzera kusimba.
5. Kukwira kwe "Retail Therapy" muUK, 33% yevatengi vachatenga paIndaneti musi weMuvhuro!
Munguva pfupi yapfuura, ongororo yakaitwa neManhattan Association yakaratidza kuti vangangoita 33% yevatengi vekuBritain vanotenga online paBlue Muvhuro kuti vabvise kushushikana kwavo.
Makumi maviri nepfumbamwe muzana evakabvunzwa vakati vaizofara pazuva rinoshungurudza kana vatengesi vakavapa zvakaderedzwa uye zvibvumirano pazuva, iro rinozivikanwawo se "Retail Therapy".
Zvipfeko nemidziyo yemagetsi zvinoita sezvinhu zvinounza mufaro mukuru kune vatengi. Makumi mana nematanhatu muzana evatengi vanoti vanowana mufaro wakanyanya kubva pachiito chekutenga mbatya online. Imwe 34% yakawedzera kuti kutenga midziyo yemagetsi kwakavaita kuti vanzwe kufara zvikuru.