I-eCommerce News Isibuyekezo Samasonto onke Vol 35. Kuleli sonto silungiselele izindaba ezinhlanu ze-eCommerce ukuze uhlangane nazo.
Iziphepho Zesizini Ziyaqhubeka Zifika e-US, i-eBay izonweba Uhlelo Lokuvikela Izilinganiso Zomthengisi
Ekupheleni kukaJanuwari walo nyaka, ngenxa yomthelela wesimo sezulu esibi esifundeni sase-East Coast e-United States, i-eBay imemezele ukuthi izovikela izinga lokusebenza kwabadayisi bakulesi sifunda.
Mayelana nalokhu, i-eBay incoma ukuthi abathengisi abasezindaweni ezithintekile futhi abangakwazi ukuthumela ukuxhumana nabathengi kusengaphambili futhi babazise ngamaqiniso, uma isikhathi esilindelekile sokufika kwe-oda sibambezelekile, abathengisi banganweba isikhathi sokucubungula sohlu.
Uma ibhizinisi lomthengisi lithinteka, i-eBay izovikela ngokuzenzakalela amamethrikhi okusebenza komthengisi, okuhlanganisa ukubambezeleka kwezinga lokuthunyelwa, ukulandelela okusebenzayo kolwazi lokulayisha i-oda, njll.
Ukuthengiswa Kwemboni Yamathoyizi yase-US Kuzofinyelela Ku-$28.6 Bilion ngo-2021
Inkampani yocwaningo i-NPD iphawule ukuthi ukuthengiswa kwemboni yamathoyizi yase-US kwezigidigidi ezingama- $28.6 ngo-2021, kukhuphuke ngamaphesenti ayi-13, noma amabhiliyoni angama-3.2, kusuka ku- $25.4 billion ngo-2020; ukwanda kokuthengisa ngamaphesenti angu-8 uma kuqhathaniswa no-2020; kanye nenani elijwayelekile lokuthengisa lika-$12.37, likhuphuke ngamaphesenti angu-4 ukusuka ngo-2020.
Amathoyizi angaphandle nawezemidlalo aqhubeka nokuba yisigaba esikhulu kunazo zonke, ngokuthengiswa kwezigidigidi ezingama-5.9 zamarandi ngo-2021, futhi amathoyizi okuhlola namanye amathoyizi abe nokukhula okukhulu kakhulu kumthamo omncane wezinkawu, ngamadola ayizigidi ezingama-557. Ukuhlola namanye amathoyizi ane-CAGR enkulu kakhulu engama-24% uma kuqhathaniswa no-2019, kulandelwa imidlalo/izindida ku-23%.
U-Etsy Wokutshala Izigidi ezingama- $50 Ekusekelweni Kwamakhasimende
Ngemva kwesicelo sabathengisi abangaphezu kuka-20,000 abacela i-Etsy ukuthi ithuthukise ukwesekwa kwayo kwamakhasimende kubathengisi, u-Etsy usanda kumemezela ukuthi uzotshala izigidi ezingu-50 zamaRandi ngo-2022 ukuze kuthuthukiswe ukwesekwa kwamakhasimende kubathengi nabathengisi nokuthi inkampani isebenzela ukukhulisa ukwesekwa ukuhlangabezana noshintsho. izidingo zabathengisi bayo.
U-Etsy uthi uyawenza okwamanje, okuhlanganisa ukusebenzisa ubuchwepheshe ukuze kuthuthukiswe ukwesekwa: njengokwandisa isikhungo sosizo somthengisi nokuthuthukisa amakhasi aso okuzulazula; okwenza kube lula kubathengisi ukufinyelela ama-athikili nokuqukethwe ukuze baphathe kangcono ama-akhawunti abo kanye nokuzisiza bona ukuxazulula izinkinga ezincane ezingase ziphakame, njll.
I-Amazon Platform Ama-93% abathengisi Ngenxa Yezinkinga Ze-Supply Chain Ukulimala Kwemali Engenayo
Ngokocwaningo olusha lweJungle Scout, ama-93% abathengisi base-Amazon bathi ukuphazamiseka kwe-supply chain kubangele ukuthi balahlekelwe yimali engenayo, kanti amabhizinisi amaningi athola ukubambezeleka kokusungula kwezinyanga ezi-2 noma ngaphezulu.
Amaphesenti angamashumi amane nanhlanu amabhizinisi amancane abikezele ukuthi ukuthengiswa kwawo okuphelele ngenxa yezinkinga ze-supply chain kuzoba ngaphansi kuka-$5,000, kodwa amaphesenti angu-30 alahlekelwa phakathi kuka-$5,001 no-$25,000 isiyonke.
Nakuba i-US supply chain seyehlile kulo nyaka, kusenokusilela emuva kwemikhumbi yamakhonteyna ogwini oluseNtshonalanga, ukushoda kwemikhiqizo nabasebenzi, kanye nokukhuphuka kwezindleko zempahla kuseyinkinga.
Isamba Senani Lembuyiselo Yase-US ngo-2021 Lidlula I-$760 Bilion, kanti u-10% Waba Yizimbuyiselo Zomgunyathi
Ukuthengiswa kwezitolo zase-US kufinyelela ku-$458.3 million ngo-2021. Kulokhu, inani lempahla ebuyiselwe kubathengisi lalingamaRandi ayizigidi eziyizinkulungwane ezingu-761, noma cishe u-16.6% yenani eliphelele lokuthengiswayo.
Futhi kulezi zimpahla ezibuyisiwe, amaRandi ayizigidi eziyizinkulungwane ezingama-778.4 (10.3%) kwakuyimbuyiselo yomgunyathi. Lokhu kusho ukuthi ku-$100 ngayinye yempahla ebuyisiwe eyamukelwe, abathengisi balahlekelwa ngu-$10.30 ngenxa yokubuyisela ukukhwabanisa.
Izigaba ezinembuyiselo embi kakhulu ziyefana nalezo zika-2020: izingxenye zezimoto (19.4%), izingubo (12.2%), kanye nefenisha upholstery nefenisha(11.5%)