Ukwakha uphawu akusayimfihlo, nokuba ushiya i-newbies okanye iingcali, ngakumbi xa usebenzisa iivenkile ezizimeleyo. Kodwa ungayenza njani iivenkile zakho zorhwebo zikhanye phakathi kwabanye? Iqinisekisa njani abathengi ukuba bakhethe nina, hayi abanye okhuphisana nabo? Kwaye ungatsala njani abathengi bexesha elide kwimida ezinzileyo? Eli nqaku lahlulahlulahlulwe langamacandelo amane ukukunceda ukuba uphinde uchaze ukuba yintoni uphawu lokushicilela kunye nendlela yokwenza uphawu kwishishini.
Yintoni "uBrand"?
'Iphawu' lithetha isazisi seshishini lakho. Ayilogama nje okanye ilogo. Uphawu yiyo yonke into malunga nendlela abaphulaphuli bakho abakubona ngayo. Unokubona uphawu njengomntu. Thatha uDemi njengomzekelo. Ukuba ufuna ukwazisa uDemi kumhlobo, kuya kufuneka wazi iimpawu zakhe kwaye umazise kubahlobo ababelana ngexabiso elifanayo okanye izinto azithandayo. UDemi, waseTshayina, uthanda ukuhamba nokupeyinta.
Unobuntu yaye ukulungele ukunceda abanye. Ngoko uya kwazisa uDemi kwabanye abahlobo abathanda ukuzoba okanye ukuhamba kunye nobuntu obuvulekileyo. Ukwakha iimpawu kwakhona kwakha isiseko esiluqilima sophawu lwakho.
Ukujolisa kubaphulaphuli bakho
Ukuqala, kuya kufuneka uthathe isigqibo semveliso ephambili yeevenkile zakho ukujolisa kuhlobo oluthile lwabaphulaphuli. Umzekelo, iimveliso ezinxulumene nomama kunye nosana zijolise kubazali njengabathengi bazo. Kuya kuba nzima ukubeka iivenkile zakho xa iimveliso zakho zingahleliwe.
Emva koko, kuya kufuneka wenze uphando lwabaphulaphuli kwi-niche / imveliso (okanye) enikiweyo kwaye ufumane unxibelelwano phakathi kwemveliso yakho kunye nabathengi ekujoliswe kubo. Ngaba bayazidinga iimveliso zakho okanye baya kuba nomdla kwiimveliso zakho? Le mibuzo ilandelayo inokukunceda ukuba ubazi ngcono abaphulaphuli bakho.
- Uluhlu lweminyaka
- Gender
- IJografi (Indawo/iNdawo yeXesha/ubuzwe)
- ulwimi
- ingeniso
- Inqanaba lobomi
- Inzala
- Umngeni (amanqaku entlungu)
Kananjalo ungaqhubeka nophando okhuphisana nalo ukuze ubone ukuba baphumelele njani. Emva kokuba ufunde yonke into oyifunayo kubaphulaphuli bakho ekujoliswe kubo nakwabo ukhuphisana nabo, ungaqala ukwakha umfanekiso wakho wophawu.
Cphinda Ubuntu beBrand
Xa sele uqinisekisile abaphulaphuli abajolise kubo uphawu, lixesha lokuba uqalise ukubumba ubuntu bohlobo. Xa sithetha ngobuntu bohlobo, abantu bahlala becinga ngegama lebhrendi, ilogo, ifonti, kunye noyilo lwewebhu. Nangona kunjalo, ezi kuphela zesakhelo esisisiseko sophawu lwakho. Ungayibiza iwebhusayithi yakho ngokwakho okanye uqeshe umntu oyingcali ukuba akwenzele yona; okufanayo kwilogo, ifonti, kunye noyilo lwewebhu. Abanye abantu baya kusebenzisa i-Fiverr ukufumana iingcali zembalelwano.
Kodwa kukho okungakumbi. Iijenereyitha zebhrendi ezifana neNamelix, kunye noShopify iijenereyitha zegama leshishini zinokukunceda ukulwa negama elinomtsalane. Kuyilo lwelogo, unokusebenzisa iHatchful okanye iDesignEVO. Uya kufumana amakhulu eenketho zelogo ezikhoyo, khetha nje i-niche yakho, khetha isitayile esibonakalayo kwaye ziya kuphuma. Izixhobo eziluncedo ngakumbi zokwakha ivenkile zinokufumaneka fjdshipshipping.com.
Thelekisa igama elinomtsalane, uphawu oluhle, okanye ukuchwetheza, eyona nto ibaluleke ngakumbi kukuba uqiniseke ukuba umxholo owenzayo kufuneka wenze abaphulaphuli bakho bazive beqhagamshelene. Amanqaku amane alandelayo aya kwanelisa ubuntu bophawu lwethu.
- Iimilinganiselo
- Ukudana
- Iminqweno kunye neminqweno
- Iimpembelelo kunye nezigqibo zokuthenga
Ke qiniseka ukuba igama lophawu lwakho, ixabiso elivezwa luphawu lwakho kunye nayo yonke imixholo ekhoyo kwiwebhusayithi yakho nakumajelo asekuhlaleni konke kuyahambelana nabaphulaphuli bakho.
Mzakhe Yyethu Own Pugcino
Okwesithathu, khetha ukupakishwa kwemveliso yakho kwaye uyiprinte. Ukulahla ngaphandle kwephakheji yesiko kunokutyhila ngokukhawuleza ukuba ivenkile yakho ayisiyiyo ibhrendi yokwenyani. Ungumntu ophakathi. Ungaphulukana lula nokuthenjwa kwabathengi kunye negunya lebhrendi elisezantsi ngaloo nto.
Ke, emva kokuba wenze ilogo yakho, ungaprinta iipakethi zakho ngelogo ekhethekileyo yebhrendi kwaye ubuyisele ezo zangaphambili. Ukuba ucinga ukuba kuthatha ixesha ukupakisha imveliso nganye nganye, ungacinga ngokufumana omnye umntu oza kukwenzela yona.
Iphakheji ye-CJ lukhetho olukhulu, kwaye inecandelo elikhethekileyo lokuvelisa ukwenza uyilo lwakho lube yinyani. Ungaya kwiPakethi yam yesiNtu kwiwebhusayithi ye-CJdropshipping kwaye ulayishe uyilo lwakho, i-CJ iya kuthi emva koko iprinte, ipakishe kwaye iyithumele kuwe. I-CJ yenza zonke iintlobo zokupakishwa kubandakanya iibhegi ze-zipper zesiko, iibhegi zelaphu, iibhegi zokuthumela, iithegi zelaphu, amakhadi okubulela, kunye nezincamathelisi. Ndwendwela iwebhusayithi ye-CJ ukwenza ukupakishwa kwakho okwenyani.
Maainain A Good Rukukhubazeka
Okokugqibela, ukuphucula ukunyaniseka kwabathengi, kusafuneka unike ingqalelo kwezi zinto:
Umgangatho weMveliso:
Zama kangangoko ukugcina umgangatho wemveliso yakho ukwinqanaba eliphezulu ukuhlangabezana neentengiso zakho. Ngumbono olungileyo ukufumana iimveliso kumaqonga ahlukeneyo ukufumana ezingcono.
Ukuhambisa ngenqanawe:
Ngokwesiqhelo, uya kubona ukuba ixesha lokuhambisa linokuthatha ngaphezulu kwenyanga kunye nezinye iinkonzo zokuhambisa. Ngokuqinisekileyo ayilunganga igama lakho. Zama ukwenza ixesha lokuhambisa phantsi kweentsuku ezili-15 okanye iintsuku ezili-10.
Iinkonzo zabathengi:
Kubaluleke kakhulu ukuba umamele kwaye uphendule yonke imibuzo kubathengi bakho. Ukuba abathengi bakho bafuna ukubuyiselwa imali yokuthenga kwabo okanye iimveliso zotshintshiselwano, khumbula ukujongana nesicelo ngasinye ngokunyaniseka kwaye uziphathe ngokufanelekileyo. Yiba noxanduva lwayo yonke iodolo.
Amazwi okugqibela
Ukuchonga abaphulaphuli ojolise kubo akuyonto yokuqikelela-yinkqubo enolwazi eya kukunceda wenze impembelelo yophawu kwaye uqhagamshelane nabathengi. Ekuhambeni kwexesha, ukwenza uphawu kuya kwenza ivenkile yakho iqaqambe kwaye iyahlule kwezinye iivenkile, ikwashiya imbonakalo entle kubathengi bakho kuya kukhokelela kwishishini elingcono.
