1. Kodi Facebook Customer Feedback Score ndi chiyani?
Facebook yakhazikitsa posachedwa pulogalamu yatsopano yamakasitomala ya Facebook yomwe ingakhudze kwambiri kampeni yanu yotsatsa Facebook. Malingaliro, kuyambira 0 mpaka 5, amachokera pamitundu yosiyanasiyana ya mayankho omwe amalandila kuchokera kwa omwe amagwiritsa ntchito, kuphatikiza zambiri kuchokera pakafukufuku ndi momwe anthu amagwirira ntchito limodzi.
Zambiri zamayankho zimasinthidwa mosalekeza, kutengera mayankho aposachedwa kwambiri. Amawonetsa momwe bizinesi yanu ikukwaniritsira zomwe makasitomala akuyembekezera ndipo imatha kuwonedwa ngati chida chomvetsetsa zomwe makasitomala amakumana nazo ndi mabizinesi.
Mutha kupeza mayankho anu pa: https://www.facebook.com/ads/customer_feedback/
Ngati mulibe mphambu komabe, zimangotanthauza kuti mulibe chidziwitso chokwanira - koma onetsetsani kuti mukuyang'anitsitsa pamene mukukula!
2. Kodi Ndemanga Zazotsatira Zikukhudzira Bwanji Malonda Anu?
Malingaliro a tsamba la Facebook angakhudze malonda anu ndi malonda. Mwachitsanzo, ngati wotsatsa amalandira mayankho olakwika, Facebook imatha kuwona zotsatsa zonse za wotsatsa ngati zotsika. Izi zikutanthawuza kuti mupeze mayankho otsika a Tsamba, zotsatsa za Tsamba zitha kukhala zoletsedwa pakutsatsa malonda.
Nayi gawo la nkhani mu Facebook Business Help Center.
Masamba Oposa Chaka Chatsopano:
Ngati mayankho a Tsamba atsika pakati pa 1 ndi 2, Tsambali lidzawona zoletsa zotsatsa zotsatsa kutsatsa kwake. Izi zikutanthauza kuti zotsatsa zake zidzafika kwa anthu ochepa pa bajeti yomweyo.
Ngati mayankho a Tsamba atsika pansipa 1, saloledwa kutsatsa.
Masamba Osakwana Chaka Chatsopano:
Ngati masamba anu atsikira pansipa 2, saloledwa kutsatsa.
Kwenikweni, ngati mphambu yanu ndi 0 kapena 1, ndiye kuti zotsatsa zanu sizidzawonetsedwa pa Facebook kapena Instagram. Izi zikuwonetsa kuti muli ndi mayankho olakwika, ndiye kuti mukuphwanya mfundo zotsatsa. Mutha kugwiritsa ntchito chida chofotokozera chomwe chapangidwa ndi Facebook kuti muzindikire kuchuluka kwanu.
3. Kodi mungatani kuti muwongolere Zotsatira za Customer Feedback Score?
3.1 Kukhathamiritsa Tsamba la Facebook
Fotokozerani zambiri za kampani
Kupereka zambiri zamabizinesi patsamba lanu la Facebook kungakuthandizeni kuti mukhale akatswiri, odalirika, komanso odalirika.
Lembani adilesi yanu, maola, ndi malo. Izi ndizofunikira makamaka pamabizinesi amanjerwa ndi matope. Zimathandizanso ngati mafoni amtundu wa kasitomala anu amapezeka nthawi ina.
Pakuwunika Kwa Kampani, fotokozani mwachidule zomwe kampani yanu ili. Awa ndi malo abwino kugawana maulalo okhudzana ndi mayendedwe ena ndi masamba patsamba lanu.
Lembani Mbiri Yanu.
1) Sankhani avatar yomwe ingayimire mtundu wanu kapena sitolo
Komanso, ndi kukonzanso kwaposachedwa kwa Facebook, zithunzi zambiri zimadulidwa kukhala zozungulira pazithunzi. Onetsetsani kuti mumagwiritsa ntchito chithunzi chomwe chili pakati kapena chokhala ndi ma symmetrics.
Ndikoyenera kutchula kuti chithunzi cha mbiri yanu chikuwonetsedwa pa:
- Ma pixel 170 x 170 pazida zama desktops
- Ma pixel 128 x 128 pama foni am'manja
- 36 x 36 pazinthu zambiri zimakhala ndimafoni ndi asakatuli apafoni
Kuonetsetsa kuti chithunzi cha mbiri yanu chili ndi malingaliro oyenera pazida zonse, tikukulimbikitsani kuti mugwiritse ntchito chithunzi chomwe chili ndi pixel 400 x 400.
2) Khazikitsani chithunzi chakumbuyo chakumbuyo chomwe chili chokwanira komanso chokhala ndi zambiri zaposachedwa.
Ndikoyenera kudziwa kuti chithunzi chakumbuyo chitha kuwonetsedwa ndimitundu yosiyanasiyana pazida zosiyanasiyana. Mwachitsanzo, pa desktops, chithunzi chachikuto chimasungabe m'lifupi pomwe chimadulidwa kuchokera pamwamba ndi pansi. Kumbali inayi, pa mafoni am'manja, chithunzicho chimadulidwa kuchokera mbali ndikusunga kutalika kwake.
Pomwe Facebook imalimbikitsa kukula kwa chithunzi cha 820 x 360 pixels, ndibwino kugwiritsa ntchito chithunzi chokulirapo pang'ono kuti mugwirizane.
Chifukwa chake kukula kwabwino kwa tsamba lazamalonda la Facebook ndi mapikiselo a 1200 x 674 okhala ndi chiwonetsero cha 16: 9.
3) Tumizani zochitika pa Facebook zomwe zikugwirizana ndi mtundu wanu komanso zinthu zanu.
Konzekerani kusasinthasintha kwazinthu
Onetsetsani kuti tsamba lanu la bizinesi limatsatira kusasinthika kwazinthu. Mwachitsanzo, mtundu wotsatsa kapena zogulitsa patsamba lanu zikuyenera kukhala zofanana ndi zomwe zili patsamba lanu.
Muthanso kulimbikitsanso zambiri zomwe zimapangidwa ndi ogwiritsa ntchito pochita nawo mipikisano yomwe imafunikira makanema kapena zithunzi zokhudzana ndi mtundu wanu.
Kusamalira kuwunika kwa makasitomala & ndemanga
Kuchita ndi kulumikizana ndi makasitomala anu ndi gawo limodzi lazofalitsa.
Ndipo ndemanga ndi njira yabwino yosonyezera momwe bizinesi yanu ikuyendera. Ngati mungapeze ndemanga zochepa, onetsetsani kuti mwayankha. Izi zikuwonetsa ogula kuti mtundu wanu ukugwira nawo ntchito ndipo amasamala zowasangalatsa.
Pomaliza, onetsetsani kuti maulalo patsamba lanu ndi otetezeka komanso ovomerezeka
3.2 Sungani malo abwino ogulira
Mkhalani ndi malo abwino ogulira
1) Nkhani zofunikira:
- Tumizani ogula zidziwitso zanthawi yake komanso zazifupi, monga kutsimikizira madongosolo, zidziwitso za kutumiza, momwe kubweza ndalama, ndi zina.
- Tumizani zidziwitso zokhudzana ndi zochitika zapadera, monga kuchedwetsa kutumizidwa chifukwa chakuyandikira tsiku latchuthi
- Nenani momveka bwino ndondomeko yobwezera ndi kubweza ndalama
2) Mtengo wazinthu:
- Kufotokozera momveka bwino: Dziwani bwino zomwe mukugulitsa kapena kupereka. Gwiritsani ntchito makanema, zithunzi, ndi kukopera zotsatsa zomwe zikuyimira zomwe mukugulitsa.
- Tsatanetsatane wa malonda anu: mwachitsanzo, tchati chatsatanetsatane cha kukula, kalozera kakupiza kukula, ndi chitsanzo cha muyeso wa kutalika kwake. Onetsetsani kuwonetsetsa kolondola ndi kufotokozera kukula kwa chinthu, zinthu, ndi zina zonse.
- Mtengo Wokwanira: perekani kuchotsera panthawi yotsatsa kapena chilolezo.
3) Zoyembekeza zamakasitomala:
Khazikitsani zoyembekeza zomveka bwino pazantchito zamakasitomala: Ngati kuwerengera kwanu kuli kochepa, kapena simungathe kukwaniritsa zomwe kasitomala akufuna pazogulitsa zanu, chonde lingalirani zochepetsera kutsatsa kasitomala asanagule, kapena nenani momveka bwino nthawi yofunikira kupanga. Pamaoda osinthidwa omwe angafunike nthawi yayitali yopanga, chonde fotokozani momveka bwino
4) Perekani zosankha zomwe zimagwiritsidwa ntchito pamsika wakunyumba potuluka
kuonetsetsa Gawo lazogulitsa patsamba lanu lofikira ndilowoneka bwino komanso lofanana.
Mwachitsanzo: osayika zovala zamkati m'gulu la kukhitchini.
Onetsetsani kusasinthasintha kwa zinthu zomwe zikulimbikitsidwa patsamba lofikira ndi tsamba lofikira
Ngati mugulitsa zinthu kuchokera kuzinthu zingapo, yesetsani kuti musawunikire chizindikirocho patsamba lililonse lofotokozera.
Kutsiriza
Zikuwonekeratu kufunikira kwamakasitomala kwa Facebook, zomwe zikutanthauza kuti iyeneranso kukhala yofunika ku bizinesi yanu. Zosintha zazing'ono zomwe mumachita zomwe zimapangitsa bizinesi yanu kukhala yosavuta kwa makasitomala imakhudza kwambiri bizinesi yanu. Ndipo izi, zitha kupangitsa kuti bizinesi yanu ikhale ndi mayankho abwino pamakasitomala.
Tsopano ndi nthawi yanu kuti muchitepo kanthu. Tikukhulupirira kuti nkhaniyi ikuthandizani pa Facebook Ads Management.
