Kuwona koyamba kumatha kupanga kapena kuswa malonda. Ndipo monga wochita bizinesi, mukufuna kuwonetsetsa kuti mukuwonetsa bizinesi yanu moyenera. Kutsatsa sitolo yanu kumapita patsogolo kuposa chizindikiro chosavuta, komanso kumaganiziranso mfundo zazikuluzikulu zomwe bizinesi yanu imawonetsa.
Pali njira zingapo zosiyanasiyana zomwe muyenera kuzidziwa mukamapereka bizinesi yanu. M'nkhaniyi tikuyembekeza kuwunikira njira zabwino zomwe muyenera kuchita mukapanga malonda a eCommerce.
Niche
Mutu wa chidwi pa msika womwe wapatsidwa ukhoza kutchedwa Niche. Pali mazana amisika yosiyana siyana yoti mulowemo, iliyonse ili ndi kuchuluka kwa makasitomala ake. Kudziwa zomwe mukufuna kugulitsa kapena makasitomala omwe mukufuna kuwafikira kudzatsimikizira Niche yomwe sitolo yanu ikugwera.
Omvera Kwambiri
Kodi makasitomala anu ndi ndani? Kodi anthu ali ndi zaka ziti komanso jenda? Kukhala ndi masomphenya omveka bwino a omvera anu omwe ali pachiwopsezo kumapangitsa kukhala kosavuta kukonza mtundu wanu mozungulira. Ayenera kumva ngati sitolo yanu idapangidwira iwo chifukwa iyenera kutero.
Kusiyana Chidwi
Ndi zinthu zina ziti zomwe omvera anu amasangalatsidwa nazo. Ndipo mungaphatikizire bwanji izi mu mtundu wanu mosangalatsa.
Kugwiritsa ntchito zida monga Google Trends ndi Facebook Audience Insight kukupatsani njira zoyankhira mafunso awa. Chitani kafukufuku wanu ndikuyesera kudziwa kuti omvera anu ndi ndani musanayike chizindikiro. Izi zidzakupangitsani kukhala kosavuta kutsata msika winawake pamene mukukonzekera mtundu wanu kuti ugwirizane ndi chidwi chimenecho.
Mukapanga kafukufuku wambiri tsopano mutha kupanga sitolo kuti igwirizane ndi omvera anu enieni. Ndipamene mukufuna kuganizira za dzina, logo, slogan, pallet yamtundu, ndi kamvekedwe ka mawu a sitolo yanu. Kukhala ndi zinthu zonsezi kukupatsani lingaliro lofanana ndi tsamba lanu la eCommerce ndi zotsatsa.
Sitolo Dzina
Dzina lanu la sitolo liyenera kukhala logwirizana ndi Niche mwanjira ina. Mukhala mukugwiritsanso ntchito izi ngati Domain Name/URL. Yesani kusankha chinthu chosaiwalika momwe mungafunire kuti chikhazikike m'mitu ya anthu ndikubwerezedwa mosavuta kudzera pakamwa.
Logo
Ichi ndi chizindikiro cha mtundu wanu ndipo chiyenera kuzindikirika mosavuta. Nthawi zambiri ma logo ndi osavuta mawonekedwe ndipo alibe mitundu yopitilira 4 yophatikizidwamo.
chiphiphiritso
Imadziwikanso kuti tagline. Ichi ndi chiganizo chachifupi chomwe chingathe kufotokozera filosofi yamtundu wanu wonse. Njira yachidule komanso yokoma ndiyo njira yabwino kwambiri.
Mtundu Pallet
Makampani ena amachita chizindikiro cha mitundu yakutiyakuti, umu ndi momwe utoto ungakhalire wamphamvu pakukhazikitsa chizindikiritso. Starbucks ili ndi mthunzi wina wobiriwira womwe amagwiritsa ntchito pazogulitsa zawo ndi mayunifolomu. Chitani kafukufuku wamitundu yokhudzana ndi kutsatsa ndikuyesera kupeza mitundu isanu yomwe imagwirira ntchito bwino.
Kamvekedwe wa Voice
Makasitomala akawerenga zotsatsa zanu ndi malongosoledwe azogulitsa, ndimamvekedwe amawu ati omwe amamveka m'malingaliro awo. Kutsatsa kwamagalimoto kumakhala ndi kamvekedwe kosiyana ndi kutsatsa kwa Disneyland. Ndipo zili ndi inu kudziwa kamvekedwe kamene kasitomala wanu angadalire kwambiri.
Tikukhulupirira kuti chidziwitsochi chakuthandizani ndikukupatsani malingaliro amomwe mungachitire ndi bizinesi yanu yayikulu yotsatira. Ndikofunikira kwambiri kuganizira za chithunzi chomwe mukuwonetsa kwa omwe angakhale makasitomala anu.
Ndipo kupanga mtundu wanu moganizira kasitomala kudzakuthandizani kusungitsa mitengo yanu kwanthawi yayitali. Zimakupatsani mwayi wabwino kwambiri wofikira kukhazikika.
