Ngati mudagwiritsapo ntchito Alibaba kapena nsanja zina zazikulu, ndiye kuti mwina mwawonapo mawu akuti MOQ. Kodi mukudziwa zomwe MOQ imatanthauza ndi momwe imagwirira ntchito? Nkhaniyi ikupereka chidziwitso chokwanira cha MOQ.

Magawo otsatirawa akuwonetsanso FAQ zodziwika bwino za MOQ. Tikukhulupirira kuti zomwe timapereka zingakuthandizeni kumvetsetsa momwe MOQ imagwirira ntchito komanso momwe mungalankhulire MOQ ndi ogulitsa.

Tsopano, tiyeni tiyambe.

Kodi MOQ ndi chiyani?

MOQ, yomwe imayimira Minimum Order Quantity, yajambulidwa Mtanthauzira Mabaibulo a Urban kuyambira 2008. Ndizinthu zochepa kwambiri zomwe wogulitsa ali wokonzeka kugulitsa kwa wogula nthawi imodzi. Mwachitsanzo, ngati chinthu chili ndi MOQ ya mayunitsi 100, ndiye kuti muyenera kugula zidutswa 100 kuti mupeze.

Ma MOQ nthawi zambiri amatchulidwa mumiyeso yosiyana pazinthu zosiyanasiyana. Pazinthu zotsika mtengo zatsiku ndi tsiku, MOQ nthawi zambiri imakhala pafupifupi 100-200 zidutswa. Pazida zazikulu zamagetsi, MOQ nthawi zambiri imakhala yotsika kwambiri.

Kuphatikiza apo, MOQ imagwiritsidwanso ntchito kwambiri pakuyika chizindikiro. Ngati ogulitsa akufuna kusindikiza logo yawo pazogulitsa, wogulitsayo atha kukhazikitsa MOQ yazinthuzo. Chifukwa njira yosindikizira logo imatha kuwononga ndalama zambiri komanso ntchito, ogulitsa ambiri sali okonzeka kulipira ndalama zotere kwa mabizinesi ang'onoang'ono.

Chifukwa Chiyani Othandizira Amafunikira MOQ?

MOQ Imatsimikizira Phindu la Opereka

Nthawi zambiri, MOQ imagwiritsidwa ntchito m'mabizinesi ogulitsa kuti alole ogulitsa kuti awonetsetse phindu lawo. Chifukwa chakuti zinthu zina zimakhala ndi phindu lochepa chabe kapena sizimapindula konse pogulitsa unit imodzi, ndipo mtundu uliwonse wa bizinesi suyenera kuchita nawo malonda omwe amataya ndalama.

Komanso, pali zinthu zambiri zomwe zilibe katundu wokhazikika pamsika. Ngati mukufuna kuti ogulitsa akupatseni zinthuzi, ayenera kupanga gulu latsopano la katundu. Izi zikutanthauza kuti angafunike kubwereka antchito ambiri ndikuwononga ndalama zambiri pantchito yatsopano. Pankhaniyi, ngati ogulitsa sagulitsa zinthu zambiri, sangathe kupeza phindu lililonse.

Kumbali ina, ogulitsa ambiri sakonda MOQ chifukwa amakonda kugulitsa zinthu chimodzi ndi chimodzi ngati sangathe kugulitsa zonse zomwe adagula. Kupatula apo, MOQ yapamwamba imalepheretsanso eni mabizinesi ang'onoang'ono kuti agulitse zinthu zina mwanzeru.

Chifukwa chake, kukhazikitsa MOQ yotsika sikungakhale njira yabwino kwa ogulitsa kupanga bizinesi yokhazikika. Ndipo kukhazikitsa MOQ yapamwamba sibwino kukopa makasitomala. Chifukwa chake ndikofunikira kuti ogulitsa apeze MOQ yoyenera yomwe ingakhutiritse mbali zonse.

MOQ Imathandizira Bizinesi Kukhala Yosalala

Ubwino wina wokhala ndi MOQ ndikuti imasunga njira yosavuta yamabizinesi kwa wogulitsa. Nthawi zambiri, opanga ndi mafakitale amakonda kugulitsa zinthu zawo kwa ogula ambiri m'malo mwa makasitomala omwe amangogula chinthu chimodzi chokha. Chifukwa ogulitsa akhoza kubweretsa zovuta zambiri zomwe opanga amafuna kupewa.

Muchitsanzo ichi, ogulitsa amatha kugwiritsa ntchito MOQ kusankha ogula abwino ndikusefa ogula omwe sakufuna. Chifukwa chake amatha kuyang'ana ntchito yawo pamadongosolo achikhalidwe ambiri osalemba ntchito zamakasitomala owonjezera kuti athane ndi makasitomala.

Chifukwa chake, kwa ogulitsa omwe amafunafuna mabizinesi anthawi yayitali ndi malonda okhazikika, kukhazikitsa MOQ ndi njira yabwino yopezera ogula omwe akufuna kugwirizana nawo.

Ubwino wa MOQ kwa Ogula

Ndiye tikudziwa kuti MOQ ndi lingaliro lothandiza kwa ogulitsa, koma zikutanthauza kuti MOQ siyabwino kwa ogula konse? Komabe, nthawi zina MOQ imapindulitsanso kwa ogula kapena ogulitsa.

Choyamba, chifukwa MOQ imaphatikizapo kugula zinthu zambiri, imabweranso ndi zabwino zambiri pakugulitsa zambiri. Mwachitsanzo, zinthu zokhala ndi MOQ zapamwamba nthawi zambiri zimakhala zotsika mtengo kuposa zomwe zilibe MOQ.

Kuphatikiza apo, kugula zinthu zambiri kudzapulumutsa ndalama zambiri zotumizira ogula. Chifukwa kutumiza zinthu zambiri palimodzi ndikotsika mtengo kwambiri kuposa kutumiza chimodzi ndi chimodzi.

Kuphatikiza apo, zogulitsa zokhala ndi MOQ zapamwamba zimakhalanso zodalirika kuposa zomwe zili ndi MOQ yotsika potengera mtundu wazinthu. Ngati wogulitsa akhazikitsa MOQ yokwera kwambiri pa chinthucho, zikutanthauza kuti malondawo amafunikira ndalama zambiri kuti apange. Choncho wogulitsa amayenera kugulitsa ndalama zina kuti apindule, ngakhale zitatha kuthamangitsa ogula.

Chifukwa chake, palinso ena ogulitsa omwe amadula bajeti yopangira kuti achepetse MOQ popanga. Chifukwa chake, amatha kukopa makasitomala ambiri ndi zotsika za MOQ. Koma ndiye, mtundu wazinthu sungakhale wabwino monga momwe umayenera kukhalira. Chifukwa chake nthawi zina MOQ yapamwamba imakhalanso inshuwaransi yamtundu wazinthu.

Mapulogalamu a MOQ

MOQ mu Ecommerce Viwanda

Dropshipping ndi njira yokwaniritsira malonda pomwe sitolo samasunga zomwe amagulitsa. Sitolo ikagulitsa chinthucho, imagula chinthucho kuchokera kwa anthu ena ndikutumiza mwachindunji kwa kasitomala. Chifukwa chake, otsitsa ambiri amakhulupirira kuti sayenera kugwira ntchito ndi ogulitsa omwe ali ndi ma MOQ.

Komabe, mabizinesi opambana nthawi zonse amakhala osinthika. Masiku ano, msika wapadziko lonse lapansi ukukulirakulira, pali osewera atsopano ambiri omwe amalowa nawo msika wotsitsa chaka chilichonse. Ngati mukufuna kuti bizinesi yanu ikhale yabwino pamsika, muyenera kutenga mwayi uliwonse kuti muwonjezere phindu lanu.

Ichi ndichifukwa chake ma dropshipers ambiri opambana masiku ano akusintha njira zawo zamabizinesi. M'malo mogula zinthu chimodzi chimodzi kuchokera kwa ogulitsa, dropshippers awa amayitanitsa zinthu kuchokera kwa ogulitsa. Kenako amasunga zinthuzo m'magulu awoawo ndikugulitsa zinthu kudzera m'masitolo apaintaneti ngati magawo amodzi.

Pochita izi, dropshippers amatha kupeza phindu lochulukirapo chifukwa kugula zinthu zingapo ndizotsika mtengo kuposa kugula chimodzi ndi chimodzi. Kumbali inayi, ogulitsa amathanso kupeza phindu lalikulu chifukwa amatha kugulitsa zinthuzo ndi MOQ yomwe ikuyembekezeka.

Zikatero, onse ogulitsa ndi dropshipper amatha kupeza phindu lalikulu chifukwa amatha kugulitsa zinthu pamtengo wokwera kwambiri.

MOQs mu Manufacturing

M'magawo omwe ali pamwambawa, tanena kuti ngati chinachake chatha, ndiye kuti ogulitsa ayenera kukhazikitsa MOQ kuti apange gulu latsopano la katundu. Izi zikugwiranso ntchito kuzinthu zomwe zilipo kale pamsika komanso zimagwiranso ntchito kuzinthu zomwe sizinadziwitsidwe pamsika.

Mwachitsanzo, ngati ndinu wazamalonda yemwe akufuna kupanga zinthu zatsopano ndi mapangidwe apachiyambi, ndiye kuti muyenera kupeza wopanga yemwe amatha kupanga zinthu zabwino molingana ndi kapangidwe kanu.

Mukapeza fakitale kapena malo ogwirira ntchito omwe angapange zomwe mukufuna, wopanga adzawerengera kuchuluka kwa ndalama zomwe zidzakhale malinga ndi zomwe mukufuna. Nthawi yomweyo, wogulitsa adzakuuzaninso MOQ yofunikira kuti mupange chinthucho. Pazinthu zatsiku ndi tsiku, MOQ nthawi zambiri imakhala pafupifupi 500-1000 zidutswa.

MOQ iyi ikhoza kumveka yokwera kwambiri koma ndi MOQ wamba wa fakitale. Chifukwa kupanga chinthu chatsopano kumatanthauza kuti fakitale iyenera kukonza antchito atsopano, makina atsopano, ndi zipangizo zambiri. Ngati phindu silikukhutiritsa mokwanira, ndiye kuti fakitale sidzatha kuchita ntchito pamlingo uwu.

Chifukwa chake, kuyambitsa bizinesiyo ndi kuchuluka kwa MOQ kumatsimikiziranso mgwirizano wanthawi yayitali pakati panu ndi wogulitsa, zomwe zimathandiza kupanga mgwirizano wabwino wamabizinesi.

MOQs mu Branding

MOQ imagwiritsidwanso ntchito kwambiri polemba zinthu zina. Mwachitsanzo, ngati mukufuna kusindikiza chizindikiro cha bizinesi yanu pazinthu zanu, mutha kufunsa wogulitsa kapena kupeza fakitale yoti achite izi powonjezera ndalama zina. Kenako woperekayo adzakupatsani nambala yeniyeni ya MOQ kuti akuuzeni kuchuluka kwa zidutswa zomwe angapange mu paketi imodzi.

Izi zili choncho chifukwa, pazinthu zotsika mtengo monga zomata kapena zopakira, mafakitale azingopanga zochuluka kuti apewe kutaya phindu kapena kuwononga ntchito. Nthawi zambiri MOQ yabwino ya zomata zamtundu umodzi kuchokera kufakitale yonyamula ndi 500pcs - 1000pcs.

Kupatula apo, mubizinesi yotsitsa, mutha kupezanso ena ogulitsa kuti musinthe makonda anu ndi mapangidwe atsopano kapenanso kupanga zinthu zatsopano malinga ndi pulani yanu. Komabe mu nkhani iyi MOQ ndi ndalama adzakhala njira kwambiri.

Chifukwa chake kwa oyamba kumene, ndibwino kuti muyambe ndi zosankha zotsika za MOQ zoyika chizindikiro.

MOQs mu Kukwaniritsidwa ndi Malo Osungira

Kwa amalonda a eCommerce omwe akufuna kukulitsa mabizinesi awo, kukhala ndi awo malo osungiramo zinthu komanso malo ochitira zinthu ndi njira yabwino. Kukhala ndi nyumba yanu yosungiramo zinthu sikumangoteteza mavuto a masheya komanso kumathandizira kwambiri nthawi yotumizira.

Komabe, kusungirako zinthu sikwaulere komanso kumafunikanso kuti muwononge nthawi ndi mphamvu kuti mugwire ntchito. Chifukwa chake, malo ambiri okwaniritsa amangopereka chithandizo kwa makasitomala odalirika.

Masiku ano, ngati mukufuna kupeza nyumba yosungiramo katundu ndikuigwiritsa ntchito posungira zinthu zanu, muyenera kulipira ndalama zambiri zosungiramo zinthu zosungiramo katunduyo. Kuphatikiza apo, malo ambiri okwaniritsa amafunikira kuti mugule katundu wokwanira kuti athe kusamalira masheyawo mosavuta ndikukhala ndi phindu.

Tiyeni titenge CJ Dropshipping monga chitsanzo. CJ Dropshipping ili ndi nyumba zosungiramo 2 ku US, imodzi ili ku New Jersey ndipo inayo ili ku California. Malo osungiramo 2 awa ndi otsegulidwa kwa makasitomala athu ndipo palibe ndalama zosungiramo katundu m'miyezi yoyambirira ya 3, mutha kuzigwiritsa ntchito kuti mukhale ndi nthawi zotumizira 3-5 zogulitsa zanu kwa makasitomala aku US.

Komabe, kuti mugwiritse ntchito ntchito yathu, kuchuluka kwazinthu zanu kuyenera kufikira mayunitsi 100 osachepera. Chifukwa ngati aliyense angagwiritse ntchito nyumba yosungiramo katunduyo posunga 1 unit ya zinthu, ndiye kuti katunduyo angakhale ovuta kusamalira antchito athu aku US.

MOQs mu Kutumiza

Mawu akuti MOQ nthawi zina amagwiritsidwanso ntchito potumiza. Mwachitsanzo, makampani ena opanga zinthu amavomera kutumiza zinthu zina ngati kulemera kwake kapena kuchuluka kwazinthu zafika pakufunika. Izi ndizofala m'makampani otumizira, makamaka njira zotumizira panyanja.

Kuphatikiza apo, makampani ena opanga zinthu amapereka mitengo yotsika mtengo yotumizira makasitomala omwe adafika pa MOQ yawo. Chifukwa chake, ngati mukufuna kutumiza katundu wambiri kudzera panyanja kapena mukufuna kuchotsera kuchokera kwa otumiza, muyenera kukhala okonzeka kutenga MOQ yawo.

Momwe Mungakambirane MOQ ndi Suppliers?

Kukambirana ndi luso labizinesi, otsitsa ambiri satha kupeza mtengo wabwino kwambiri chifukwa samakambirana ndi omwe amapereka. M'makampani otsitsa, MOQ ndi nthawi yokambirana.

Nthawi zina ngati mukufunadi kugulitsa chinthu china koma simukufuna kugula zochuluka kuchokera kwa ogulitsa, ndiye kuti wotsitsayo amatha kukambirana ndi wogulitsa kuti amufunse ngati angachepetse MOQ.

Nthawi zambiri, wothandizira sangasinthe zofunikira za MOQ chifukwa wogulitsa sakudziwa ngati ndinudi ogwirizana nawo pabizinesi kapena kasitomala wamba. Koma ngati mutha kubweretsa zinthu zina kuti muwonetse woperekayo kukula kwa bizinesi yanu, ndiye kuti ndizotheka kuti wogulitsa asankhe.

Nazi njira zingapo zomwe mungachite kuti muwonetsere wothandizira kuti ndinu kasitomala wodalirika yemwe amafuna mgwirizano wanthawi yayitali.

Onetsani Kuchuluka Kwa Maoda Anu kwa Wopereka

Imodzi mwa njira zofulumira komanso zogwira mtima kwambiri zolozera kuti wogulitsa azindikire kuchuluka kwa bizinesi yanu ndikuwonetsa kuchuluka kwa maoda anu atsiku ndi tsiku kapena pamwezi kwa wogulitsa. Chifukwa kuchuluka kwa madongosolo kumawonetsa kuchuluka kwa malonda omwe bizinesi yanu ingapange pakanthawi kochepa. Ndipo nthawi zambiri, ogulitsa amakonda kugwira ntchito ndi makasitomala okhala ndi kuchuluka kwa maoda atsiku ndi tsiku.

Kupatula apo, kugawana zidziwitso zowona ndi ogulitsa kudzakuthandizaninso kupangitsa kuti wogulitsa azikukhulupirirani. Ngakhale bizinesi yomwe ilipo pano sigwirizana, pamapeto pake, mumasiya malingaliro abwino kwa wothandizira kuti mugwirizane nawo mtsogolo.

Komabe, njira iyi ikhoza kukhala yothandiza kwa otsitsa odziwa bwino ntchito kapena mabizinesi a eCommerce omwe afika kale pachiwopsezo cha bizinesi yawo. Ngati ndinu woyambitsa bizinesi yemwe simunayambe kugulitsabe, zingakhale zovuta kuti ogulitsa akumvetsereni.

Funsani Wopereka Chitsanzo

Ngati muyesa kapena kugula zinthu zatsopano za dropshipping, ndiye kuti kungakhale chisankho chabwino kupeza zitsanzo kuchokera kwa ogulitsa. Chifukwa ndizowopsa kugula chinthu mwambiri popanda kudziwa mtundu wake weniweni.

Nthawi zambiri, kuyang'ana pazithunzi zachitsanzo sikokwanira kuonetsetsa kuti ntchito yeniyeni ya mankhwala ikugwira ntchito. Chifukwa chake njira yabwino yodziwira ngati chinthucho chili chabwino monga momwe woperekera amafotokozera ndikuchipeza ndikuchiwona. Ngakhale simungapeze chitsanzo chenicheni cha malonda, osachepera ayenera kuti wogulitsa akutumizireni kanema wosonyeza momwe malonda enieni alili.

Komabe, kupeza zitsanzo si kophweka komanso. Kupatula apo, cholinga choyambirira chomwe ma suppliers adakhazikitsa MOQ ndikuwonetsetsa kuti apeza phindu lokwanira. Ndipo zimawononga ndalama zambiri kwa wogulitsa pogula zinthu zopangira ndi kulipira ntchito. Chifukwa chake, kutumiza zitsanzo kumatanthauza kuti wogulitsa amayenera kuwononga ndalama zambiri popanga zinthu zochepa poyamba, ndipo sizingakhale zopindulitsa kwa wogulitsa nkomwe.

Choncho, ogulitsa ambiri sali okonzeka kutumiza zitsanzo kwa ogulitsa poyamba, ndipo ena ogulitsa amangotumiza zitsanzo pokulipirani ndalama zambiri zowonjezera pa chitsanzocho.

Komabe, kupempha chitsanzo ndi njira yabwino ngati mukufuna kukambirana MOQ ndi wogulitsa. Choyamba, kufunafuna zitsanzo kumawonetsa malingaliro anu ozama pabizinesiyo. Ndiye ngati wogulitsa akukana kapena akuzengereza kugawana nanu zitsanzo za zinthuzo, ndiye kuti mutha kufunsa ngati wogulitsa atha kuchepetsa MOQ.

Kufunafuna Combined Production

Ngati muwona kuthekera kwa chinthucho ndikufuna kugulitsa, ndizotheka kuti nawonso ndi anthu ena otsika omwe amaganiza chimodzimodzi monga inu. Komanso, kwa ogulitsa ambiri, zilibe kanthu kuti kasitomala wawo ndi ndani. Malingana ngati kasitomala amatha kutsata MOQ, akhoza kupereka mankhwala.

Kotero izi zikutanthauza kuti mukhoza kugwirizananso ndi anthu ena omwe amafunikira mankhwala omwewo, ndipo nthawi zina mpikisano wanu angakhalenso mnzanu. Popeza nonse inu ndi mpikisano wanu mumafunikira chinthu chomwecho, mutha kugula chinthucho limodzi kuti mufikire MOQ.

Choncho, wogulitsa akhoza kupanga malonda popanda chiopsezo chotaya phindu, ndipo mukhoza kupeza malonda ndi MOQ yotsika ngati wogulitsa payekha. Izi zitha kukhala njira yopambana-kupambana kwa ogulitsa ndi ogulitsa.

Kuonjezera apo, ngati simukufuna kugawana ndondomeko yanu yamalonda kapena simungapeze aliyense wogwirizana naye, mutha kuyesanso kufunsa wogulitsa ngati pali ogula ena omwe adaitanitsa malonda omwewo.

Ngati pali ena ogulitsa kale omwe atha kugula chinthucho kutsatira MOQ, mutha kufunsa wogulitsa kuti apange zina ndi gulu lomwe anthu ena adayitanitsa. Ndiye ndizotheka kuti wogulitsa avomereza pempho lanu ndikukuuzani kuti mudikire gulu lonse kuti limalize kupanga.

Mungafunike kuyembekezera nthawi yowonjezereka kuti ntchitoyo ithe, choncho muyenera kuonetsetsa kuti bizinesi yanu ingathe kudikirira kupanga ngati mutagwiritsa ntchito njirayi.

Onani MOQ kuchokera ku Mapulatifomu Ena

Monga momwe mungafananizire mtengo woperekedwa ndi ogulitsa osiyanasiyana kuchokera pamapulatifomu osiyanasiyana, mutha kufananizanso MOQ pamawebusayiti osiyanasiyana. Chifukwa ogulitsa osiyanasiyana amagwira ntchito ndi mafakitale osiyanasiyana ndipo fakitale iliyonse ili ndi muyezo wake wa MOQ.

Chifukwa chake, mutha kuyesa kulankhula ndi ogulitsa ambiri momwe mungathere pamapulatifomu osiyanasiyana kuti mupeze MOQ yoyenera yomwe mungakwanitse.

Ngati pali ogulitsa omwe mukufunadi kugwira naye ntchito, koma MOQ yake ndiyokwera kwambiri. Mutha kukambirananso ndi MOQ ndi sapulayayi potchula MOQ yotsika yomwe mumapeza kuchokera kwa ogulitsa ena. Ngati ogulitsa ena atha kupanga chinthucho ndi MOQ yotsika, ndizotheka kuti omwe akukupangirani athanso kutero.

Kuphatikiza apo, ngati simukudziwa kuti ndi nsanja ziti zomwe muyenera kugwiritsa ntchito kuti mupeze ogulitsa abwino kwambiri, mutha kuyang'ana nsanja zazikulu monga Alibaba, CJ Dropshipping, Chopangidwa ku China or AliExpress

Njira zonse zomwe zili pamwambazi ndi zina zing'onozing'ono zomwe mungagwiritse ntchito kuti mupeze zopereka zabwino kuchokera kwa ogulitsa. Ngati muli ndi zidule zina zapadera zanu pazokambirana zabizinesi, mutha kuzigwiritsanso ntchito kukulitsa dongosolo lanu labizinesi.

Chidule

MOQ ndi amodzi mwamabizinesi ofunikira kwambiri mu eCommerce. Amagwiritsidwa ntchito nthawi zambiri pamene ogula kapena ogulitsa amafunika kugula zinthu zambiri kuchokera kwa ogulitsa.

Kuthandiza otsika kwambiri kumvetsetsa lingaliro lonse la MOQ. Nkhaniyi ikufotokoza zomwe MOQ ili pofotokoza tanthauzo lake, phindu, zovuta zake, komanso momwe amagwiritsidwira ntchito pabizinesi.

Tikukhulupirira kuti buku lathunthu ili la MOQ mu eCommerce limayankha mafunso anu onse okhudza MOQ. Ngati muli ndi mafunso ena, chonde omasuka kulumikizana ndi imelo yathu kapena malo ochezera a pa intaneti kutiuza.