Amazon ndi amodzi mwamisika yodziwika bwino pa intaneti padziko lapansi. Kuyambitsa bizinesi yanu papulatifomu yokhala ndi ogwiritsa ntchito opitilira 300 miliyoni kumamveka ngati lingaliro lolimba.
Koma ndikuyamba bwanji? Zikhala zopindulitsa? Kodi ubwino ndi kuipa kwake ndi chiyani? Mafunso ambiri muyenera kuwasamalira musanayese.
Ngati muyambitsa bizinesi yanu yapaintaneti pa Amazon, blog iyi ikuthandizani kuti mupeze mafunso atatu ofunikira omwe ogulitsa atsopano amawakonda kwambiri.
Ⅰ. Kodi ndindalama zingati kugulitsa pa Amazon?
Ili ndi funso lalikulu kwambiri chifukwa zikafika pakugulitsa pa Amazon, pali mitundu yambiri yamabizinesi, monga malonda ogulitsa, ogulitsa, zolemba zapadera, kapena zinthu monga momwe FBA imasiyanirana ndi FBM zipangitsanso kusintha kwa bajeti.
Koma popeza pano tikungokamba za dropshipping mtundu umodzi womwe ndi wovuta kugwiritsa ntchito FBA, yankho lingakhale chindapusa chofunikira papulatifomu.
Tengani sitolo ya Amazon US mwachitsanzo, zikafika pakugulitsa mapulani muli ndi njira ziwiri: payekha komanso akatswiri, ngati mwasankha ndondomeko yaumwini ndiye mtengo udzakhala $0.99 pagawo lililonse logulitsidwa ndipo mutha kugulitsa mpaka Mayunitsi 40 pamwezi.
The pulani yaukadaulo, Komano, alibe malire pa kugulitsa kuchuluka, koma amafuna a $39.99 chindapusa cha mwezi uliwonse.
Kugwiritsa ntchito ndalama zambiri kuyambitsa bizinesi ya Amazon sikutanthauza kuchita bwino kwambiri kwa wogulitsa. Ndipotu, ogulitsa omwe anayamba ndi ndalama zochepa nthawi zina amapeza bwino ngakhale mofulumira ndipo akhala nthawi yaitali kuposa omwe anayamba ndi bajeti yaikulu.
Ⅱ. Kodi dropshipping ndi yovomerezeka pa Amazon?
Tonse tikudziwa kuti ogulitsa ku Amazon amaimitsidwa mosavuta, choncho ndibwino kuti musakhudze mzere womwe nsanja idakhazikitsidwa kwa ogulitsa. Kodi dropshipping imaloledwa pa Amazon ndiye? Tidziwe kudzera m'malamulo awo ovomerezeka.
Chifukwa chake inde, Amazon imalola kutsika pamsika wawo bola mutatsatira malamulo ochepa awa:
- Nthawi zonse khalani wogulitsa mbiri yazinthu.
- Dzizindikiritseni kuti ndinu wogulitsa pazonyamula katundu, ma invoice, ndi zina zambiri zokhudzana ndi malonda.
- Chotsani zidziwitso zonse zomwe zimazindikiritsa wogulitsa wachitatu musanatumize odayi, kuphatikiza ma invoice, zoyika zakunja, zonyamula katundu, ndi zina zambiri.
- Khalani ndi udindo wovomereza ndikukonza zobwerera.
Ndikoyeneranso kutchula kuti kupatula kupeza akaunti pa Amazon ngati muli ndi shopify yopambana, mutha kungophatikizana ndi Amazon ndikuyambanso kugulitsa.
Kuphatikizana kumeneku ndi chinthu chodabwitsa chifukwa kumakupatsani mwayi wowonjezera kuchuluka kwa magalimoto omwe Amazon angapereke, ndikuonetsetsa kuti simukuyika mazira onse mudengu limodzi, monga tonse tikudziwa, ngati sitolo siyimitsidwa pa Amazon, mutha simungathe kuchotsa ndalama zomwe mumapanga.
Ⅲ. Malangizo a Amazon Dropshipping
Pafupifupi 50% ya ogula pa intaneti amayamba kusaka kwawo pa Amazon, kotero ndikofunikira kuti mupeze wopambana, zomwe zingakuthandizeni kuti mukhale osiyana ndi zosankha zambiri zomwe ogula akukumana nazo.
Ngakhale kupeza zinthu zomwe zapambana nthawi zonse ndi gawo lofunikira mu eCommerce, mukapeza zinthu m'masitolo a Amazon, pali zinthu zinanso zofunika kuziganizira.
Choyamba, osasankha chinthu chomwecho kapena m'malo mwa zinthu zomwe zilimo amazon prime, ndipo pali zowonjezera zambiri za Google zomwe zingakuthandizeni kuchita izi, monga Prime Away or Zosefera za AMZ Prime, mukatsitsa zida zamtunduwu ndiye kuti mutha kupita molunjika patsamba la Amazon ndikungowona zinthu zomwe sizigulitsa Prime.
Kupatula ogulitsa a Prime, mungafunenso kupewa zinthu zomwe zimagulitsidwa Ogulitsa FBA kapena Amazon yokha, chifukwa simungapikisane nawo mbali zonse, choncho kumbukirani kuti musamachoke pagawo lawo posankha zinthu.
Ndipo zowonadi, ngati mukufuna kupeza chithandizo chochulukirapo pakufufuza kwazinthu m'malo mongosefera ogulitsa kapena FBA, palinso zida zambiri zomwe mungasankhe, monga. AMZScout, Jungle Scout, Ndi zina zotero.
Kutsiliza
Anthu amati mabizinesi apaintaneti ndi ndalama zomwe amapeza, pomwe sitolo ikafika, simuyenera kuyisamalira kwambiri. Osanena kuti izi ndizolakwika, koma mungafune kumvetsera kwambiri maoda anu mukamayendetsa sitolo ya Amazon.
Monga wogulitsa ku Amazon, simungathe kuletsa kuyitanitsa ndipo ngati chizindikiro chotumizira sichidakwezedwa pa nthawi yake, ma metric anu adzavulala kwambiri ngakhale kuyimitsidwa. Chifukwa chake khalani odikira pakuyitanitsa kulikonse ndi mtundu woyamba wa ogulitsa Amazon.
