ECommerce iri kukura nekukurumidza mumakore achangopfuura, uye vanhu vazhinji vakaravira kutapira kweCommerce kunounza kwavari. Asi chokwadi ndechekuti havasi vese vanogona kubudirira mumunda. Saka maitiro ekugona bhizinesi rinova dambudziko guru. Mune mamwe mazwi, chii chaungaite kuti usiyanise kubva kune vakwikwidzi vako uye ubate kutarisisa kwevatengi uye kuvimbika muindasitiri?
Chekutanga, sarudza niche yaunofarira. Zvakare, yakatarisana niche iri nani kune vanotanga maererano nekutengesa chigadzirwa uye manejimendi.
The vatengesi iwe unosarudza inogona kukanganisa mhedzisiro kusvika padanho rakakura zvakare. Mutengo wakaderera unovimbisa yakakwira margin uye yakanaka mhando zvinoreva kukwirira kwevatengi kuvimbika. Ichi chinyorwa Tsvaga Zvinokunda Zvigadzirwa kubva kuFacebook Ads & Chairo Mienzaniso Yekudzidza inogona kukubatsira iwe nekutsvaga zvinopisa-zvinotengesa zvigadzirwa.
Iyi mienzaniso pamusoro pane zvimwe zvakakosha zvekuchengetedza bhizinesi rako richikwikwidza. Asi zvinosuruvarisa, iwe uchiri kugona kurasikirwa nevatengi uye kutengesa nekuda kwezvimwe zvikonzero. Semuenzaniso, vatengi vanogona kuvhara iyo peji rekubhadhara kana ichitakura kwenguva yakareba uye isingaratidze mushe. Iwe unogona kupotsa maodha nekuda kwekuti zvitoro zvako hazvisi kugamuchira imwe mari kana nzira dzekubhadhara.
Nekudaro, kushandisa mamwe maturusi anobatsira anogona kunyatso wedzera maitiro muchitoro chako uye kuchengetedza nguva yakawanda yebhizinesi rako.
Iyo Game-Kuchinja Checkout Funnel App-Intercart
Intercart inobatsira uye inoshanda Shopify app yekudonhedza mabhizinesi. Chinangwa chayo ndechekuwedzera chiyero chako chekushandura uye avhareji yekuodha kukosha nekutengesa, kupatsanura kuyedza mafunnels ako, zvichingodaro. Ndima dzinotevera dzichasuma muchidimbu maitirwo eIntercart muzvitoro zveShopify.
Logo uye zvekutanga zvigadziriso
Chinhu chekutanga chaunofanirwa kuita kuwedzera Intercart kune yako Shopify muchikamu cheApps. Mushure meizvozvo, iwe uchaona matanho ekupedzisa kuseta maitiro. Uye danho rekutanga ndere kurodha shopu yako uye tarisa marongero. Mazhinji magadzirirwo akajairika anozowiriraniswa neyako Shopify chitoro zvigadziriso otomatiki, chaunofanirwa kuita kuwedzera logo yaunoda kuseta logo yechitoro.
mubhadharo
Chinhu chinotevera chaunofanirwa kuita kuwedzera nzira dzekubhadhara kuchitoro chako. Pamusoro peji peji, unogona kuwedzera PayPal uye PayPal yekubuda pachena. Rumwe runako rweIntercart nderekuti haufanire kunyorera PayPal referensi kutengeserana. Vanhu vazhinji vanorambwa mukuita izvi nekuti akawanda magwaro anodiwa uye unofanirwa kunge uri mubhizinesi kwechinguva kuti upfuure. Zvakare, Intercart inotsigira anopfuura zana akasiyana nzira dzekubhadhara, ine akawanda-mari anotsigirwa zvakare.
Shopify Akasiya ma checkout / FB Pixel / Google Analytics Kubatanidzwa
Kutevera matanho, iwe unogona ikozvino kubatanidza Shopify yakasiiwa macheki, Facebook Pixel uye Google Analytics. Nekuita izvi, Intercart inoyeuchidza vatengi mushure meawa imwe / zuva rimwe rekusiya ngoro yavo kumashure. Mushure mekugamuchira chiyeuchidzo, vamwe vevatengi vanogona kudzoka kuzoenderera mberi nemirairo. Nekuda kweizvozvo, chiyero chekushandura chinovandudza.
Nzvimbo dzekutarisa
Iye zvino iwe unofanirwa kuona uye kugadzirisa nzvimbo dzekubhadhara. Iri basa rinokupa iwe sarudzo yekugadzira mapoka akasiyana evatengi vanobva kunzvimbo dzakasiyana dzenzvimbo uye nekupa boka rega rega nemafaniro ekubhadhara akasiyana.
Vanhu vanobva kunzvimbo dzakasiyana vane maitiro akasiyana ekubhadhara, vamwe vangasarudza yekare Shopify yekutarisa peji nepo vamwe vachifarira iri nyore 1-Peji yekubhadhara. Iwe unogona zvakare kupatsanura bvunzo kuti ndeapi mafeniri anoshanda zvakanyanya kune yakatarwa zone nekuwedzera akawanda mafaniro kuboka.
Imwe mukana wekuparadzanisa kuyedzwa ndeyekuti inogona kupatsanura traffic futi. Nekuwedzera mafaniro akasiyana kuboka rimwe chete, vatengi vakasarudzwa muboka iri vanotungamirwa kune akasiyana mafaniro ekubhadhara. Nekuda kweizvozvo, iyo nguva yekurodha pane yekutarisa peji inoderedza zvakanyanya.
Funnels
Kana uchinge wapedza nekumisikidza nzvimbo dzekutarisa, iwe unozofanirwa kugadzirisa mafaneri. Unogona kushamisika kuti chii chaizvo chinonzi funnel?
Funnel ine nhevedzano yematanho ekubhadhara uye inopihwa kune nzvimbo dzawakatogadziridza pamusoro. Iwe unogona kugovera mafannel kumapoka akasiyana evatengi uye wovayedza kuti uone kuti ndeipi funnel inoshanda zvakanyanya kuitira kuti uwedzere kugadzirwa uye kukwirisa kutengesa.
Zvinotonyanya kukosha, iwe unogona kuwedzera upsells mune yega yega funnel kunze kweiyo yekare Shopify Checkout. Kushandisa upsell nemazvo kunogona kuvandudza kutengesa kwako zvinoshamisa; uri kugadzira zvinodiwa nevatengi.
Kuseta yakasarudzika mutero inozongoshanda mumaupsells ndeimwe pfungwa yakanaka yekukurudzira vatengi 'kukurudzira nekuti kupihwa kushoma kunogara kuchiyedza. Intercart inopa nzira nhatu dzakasiyana dzeupsell, upsell ngoro zvinhu, zvakasarudzwa zvigadzirwa, uye zvigadzirwa kune zvigadzirwa. Iwe unogona kuedza nzira yega yega uye kuseta yakasarudzika dhigirii reti kuti uedze iyo ndiyo nzira yekuenda nayo.
chipeto
Intercart inopa zvirongwa zvitatu zvekunyorera zvakagadzirirwa varidzi vemabhizinesi akasiyana kubva kutanga kune vanhu vari kuita kanenge 500k pamwedzi.
mhedziso
zvayakanakira:
- Inotsigira mitauro yakawanda uye yakawanda-mari
- Tinotsigira pamusoro 100 muripo nzira
- Nhanho-nhanho vhidhiyo nhungamiro
- Kurumidza kurodha kumhanya
- Split test funnels yekuwedzera kutengesa
nezvayakaipira:
- High muripo wemari
- Zvitoro zvitsva hazvigamuchirwe panguva yekuvandudza
- Hazvibatsiri chaizvo maererano nemotokari yekutyaira
Kana zvasvika pakugadzirisa kutengesa uye kugadzirisa shanduko, Intercart ndiyo App yaunofanirwa kuenda nayo. Uye zvakare, Intercart haina kungokodzera kudonhedza.
Iyo inoshanda yakapatsanura yekuyedza maitiro inogona kukuchengetedza iwe simba rakawanda uye nguva pakugadzirisa chitoro kuburikidza nemiedzo. Nekudaro, kumhanyisa bhizinesi hakusi nyore, iwe uchiri kufanira kuisa simba rakawanda mazviri. Intercart yakaita semubatsiri mukuru anogona kukubatsira kukunda matambudziko mazhinji muhupenyu hwako hwese.
