Kana iwe uri kuronga nezve kushandisa Amazon kuita imwe mari yekungoita kana kuwedzera mabhizinesi ako eCommerce, uye uchida kuona kuti ndeipi modhi yekuzadzikisa iri ipapo chinyorwa ichi ndechako - pano tiri kutaura nezvekutengesa paAmazon muna 2022, tichienzanisa mbiri dzakakurumbira sarudzo dzekuzadzisa. : Amazon FBA uye Amazon Dropshipping.
Kutengesa paAmazon muna 2022
Mabhenefiti ari kutengesa paAmazon 2022
Kana zvasvika pakutengesa paAmazon, chimwe chezvakakosha mabhenefiti ndechekuti musika wepasi rose weAmazon pachawo ungave wakakura sei - kusvika zvino, kune 310 miriyoni yepasi rose vashandisi vanoshanda paAmazon, uye vanopfuura 197 miriyoni vanhu vanoshandisa Amazon mwedzi wega wega.
The US ndiyo nzvimbo huru yemusika, ine zvinhu zvinopfuura 4,000 zvinotengeswa miniti yoga yoga.
Pamusoro peizvozvo, semutengesi mukuru wepamhepo pasirese, Amazon yakawana nzira yekutengesa online & zvivakwa zvakagadziriswa, zvichiita kuti zvese zvive nyore kuti vatengesi vatange uye ndiyo yechipiri bhenefiti iyo vanhu vazhinji vanosarudza kusarudza Amazon kutanga mabhizinesi avo. .
Madhiri kutengesa paAmazon 2022
Nekudaro, pamwe nekusamira kwekuwedzera kweAmazon, makwikwi ari kuramba achiwedzera izvozvi, uye ichokwadi - maererano nedata kubva. bhizinesi mukati, kune vatengesi vanopfuura mazana matatu nemakumi manomwe vanojoinha mutambo mazuva ese gore rapfuura, uye nhamba iri kukwira muna 3700.
Kunze kweizvozvo, zvakakanganiswa nedenda uye inflation, mutengo wekutengesa paAmazon unoramba uchikwira, 5% mafuta uye inflation surcharge yakawedzerwa kune ese eAmazon FBA mubhadharo kubva Kubvumbi 28, 2022, ichisiya yakawedzera kudzvanywa pamubhadharo wepurofiti.
IAmazon ichiri kuita pundutso here kana kwete mu2022? (kunyanya kumabhizinesi madiki)
Panyaya yedata rekutsvagisa, mhinduro ichiripo, hongu. Kune angangoita mamirioni maviri echitatu-bato madiki uye epakati mabhizinesi mabhizinesi paAmazon panosvika 2, uye, makumi manomwe neshanu muzana evatengesi ve smb vane pundutso.
Tichitaura nezve muhoro wekutengesa, 22% vanotengesa mari inodarika zviuru gumi zvemadhora pamwedzi paavhareji, uye chikamu chimwe muzvitatu chevatengesi veamazon vanowana purofiti pamusoro pe10,000%, uye makumi maviri neshanu muzana evatengesi vakawana purofiti yavo yakakwira kupfuura gumi muzana muna 20.
Kwakabva ku jungle scout
Makiyi ekubudirira paAmazon muna 2022
Chekutanga uye chepamusoro, chinogona kunzwika sechinhu chakakosha, asi ndiyo musimboti: regai vatengi vaone kukosha kwakakwana kwaunogona kuvaunzira. Uye ndicho chirudziro chinodiwa nevatengi vasati vafunga nezvekutenga chimwe chinhu.
Kunyanya kujeka, kune akawanda maitiro anogoneka sekugadzira ekuwedzera-inopihwa pamwe chete nechigadzirwa chako, inogona kunge iri zvimwe zvigadzirwa kana zvedhijitari, kana masevhisi anonyatsoenderana nezvauri kutengesa, kuita kuti vatengi vanzwe kuti vagadzirira zvese pasina. kubhadhara kaviri;
Kana kuti iwe unogona kukwidziridza zvakashata zvechigadzirwa ongororo, kuti uone izvo vatengi vari kunyunyuta nezvazvo uye kuti chii chinovarwadza, wobva wakwidziridza chigadzirwa chako uye zvirinani kuita kuti mapoinzi ako ave pachena pane peji reruzivo.
Chechipiri ndechekuti iwe unoda kufunga kuti ndeapi mhando yevatengesi Amazon inofarira, uye tora mukana zvikumbiro zvavo kugadzirisa rondedzero yako. Kuita chokwadi chekuwedzera rutsigiro kubva papuratifomu inzira yakakosha yekubatsira mabhizinesi ako kuenda mberi uye kwakachengeteka.
Uyezve, iwe unoda kusarudza modhi yekutengesa inokodzera bhizinesi rako kudzivirira mari isingakodzeri. Kuti uve nemakwikwi, kune akawanda maitiro aungade kuvandudza, yakaderera mutengo wechigadzirwa, ari nani mutengesi, kutumira, waranti, nezvimwe.
Asi zvakaoma kunyanya varidzi ve smb kutarisira zvese. Pakutanga, tinogona kusarudza sarudzo yekuzadzisa iyo inokodzera bhizinesi rako.
Amazon FBA
Kuzadzikiswa neAmazon ibasa rakaitirwa-iwe rekuzadzisa rinopihwa neAmazon. Iyo sevhisi inosanganisira yakazara pick-pack-chikepe dhiri - kubva pakuchengeta zvigadzirwa mudura kusvika pakurongedza, kunyora, uye kutumira kune mutengi.
Kunyangwe mabasa ekutsigira mutengi anobatwa neAmazon futi.
Zvese zvaunofanirwa kuita kutumira zvinhu zvako kunzvimbo dzekuzadzikisa dzeAmazon.
Zvakanakira zveAmazon FBA
- Kunyanya maoko-kubvisa paunenge uchimhanyisa bhizinesi rako repamhepo
- Zviyero zvakaderera zvekutumira mitengo
- Hapana chikonzero chekuve tech-savvy kana kushandura optimization kubva 0 kusvika 1
- Zvimwe zvaunofarira kubva kune vatengi nekuwana mukana kuAmazon Prime
- Mikana yakawanda yekukura uye kutsigirwa kubva kuAmazon
Saka chimwe chezvakanakisa zvikamu zveAmazon FBA ndechekuti yakanyanya kuremerwa nemaoko, urikusiya yako hesiti uye kutumira kune yaunovimba.
Amazon inotarisira zvese, kunyangwe masevhisi evatengi, saka uri rudzi rwemahara kubva kune aya maitiro kuti ugone kutarisa nezve kushambadzira. Iwe zvakare unowanzo kuona yakaderera mareti ekutumira anobatsirikana kubva kuhukuru hwekuzadzikiswa kweamazon.
Zvakare, iwe haufanire kuve tech-savvy kana kudzidza kushandura optimization kubva 0 kusvika 1 kutengesa paamazon, zvinyorwa zvako zvakawanawo mukana wekuwana mukana kune vashandisi veAmazon Prime, avo vanogona kutenga pachikuva.
Zvichakadaro, AMZ FBA vatengesi vanowanzova nemikana yakawanda yekukura. unogona kumhanya kushambadza kunobhadharwa, kugadzira chitupa chekuzivikanwa kuburikidza nezvitoro, zvirimo, nezvimwe uye uwane kuwedzera mu traffic yako - zvinotendwa kuti Amazon ichawedzera rondedzero yako kana iwe uchitengesa neFBA.
Cons yeAmazon FBA
- Mubhadharo wepamusoro wepamberi unofanirwa kubhadhara Amazon kutanga
- Yakawanda mari sekugadzirira hesera uye kuchengetedza kuitira kuti utange kutengesa
- Yakakwirira kudzoka mitengo uye kuwedzera kutumira
- Zvakaoma kuvaka hukama hwevatengi
Kutaura nezvazvo, yekutanga dhizaini yeAmazon FBA inogona kunge iri, mubhadharo wepamusoro waunofanira kubhadhara kutanga, kusanganisira kubata kurongeka, kutora & kurongedza, kutumira, uye kuchengetedza, uye zvese izvi zvinogona kuunza kudzvanywa pamubhadharo wepurofiti.
Kunze kwemubhadharo kubva kuAmazon, vatengesi vanofanirwawo kutenga hesiti uye nekutumira kuAmazon warehouse kuti vatange kutengesa.
Uyezve, Amazon inoisa ruzivo rwevatengi kutanga, zviri nyore kuti vatengi vadzose zvigadzirwa kana vasina kugutsikana nazvo.
Kune vatengesi, mitengo yekudzoka inogona kunge yakakwira, uye hauna sarudzo kunze kwekudya mutengo. PaAmazon, zvakare zvakaoma kune vatengesi kuvaka hukama hwakadzama nevatengi sezvo Amazon inobata ruzivo rwavo asi kwete iwe.
Amazon Dropshipping
Dropshipping imwe mhando yakasiyana yekuzadzika inotarisa pane kudiwa. Vatengesi vanongoda kuzivisa mutengesi kana vawana maodha, uye mutengesi anobva atumira chigadzirwa zvakananga kumutengi weAmazon pachinzvimbo chako.
Kana iwe uchinetseka kana dropshipping iri pamutemo paAmazon, mhinduro ndihongu, Amazon inobvumira kudonha pamusika wavo kana uchitevera mitemo yavo.
Zvakanakira zveAmazon Dropshipping
- Imwe yedzakareruka nzira dzekutanga kutengesa pamhepo nezvipingamupinyi zvakaderera
- Njodzi yakaderera uye mutengo wekutanga sezvo pasina chinodiwa pamari yepamberi
- Hapana chikonzero chekutenga inventory
- Hapana chikonzero chekuwana warehouse yekuchengetera
Saka kana zvasvika kune zvakanakira kudonha kweAmazon, inogona kunge iri imwe yedzakareruka nzira dzekutanga kutengesa pamhepo, chipingamupinyi chekupinda chakaderera, uye njodzi yemutengo wepamberi yakadzikira zvakare sezvo pasina chinodiwa kutanga kukuru. mutengo.
Zvese zvaunoda kuti uite kutsvaga mutengesi akavimbika uye ivo vanozadzisa maodha kwauri. Iwe haufanirwe kutenga hesera kana, kana ukadaro, unogona kuwana vatengesi vanogona kutokuchengetera hesera pasina muripo wekuwedzera.
Muchidimbu, dropshipping iri nyore-kutanga-modhi kune vanotanga vane ruzivo rushoma.
Cons yeAmazon Dropshipping
- Kudzora kushoma pamusoro pekugadzirisa kurongeka
- Njodzi yekupererwa nekutengesa uye kutadza ongororo yevatengi
- Kushanda nesimba kuchengetedza Amazon account kuchengetedza
- Kusagadzikana purofiti margin
Nyore dzimwe nguva inouya nenjodzi zvakare, kune vatengesi vanosarudza kudonhedza, mutengesi akavimbika akakosha. Sezvo iwe ungangove uine mashoma kutonga pamusoro pekugadzirisa kwekugadzirisa, iwe haugone kuwona kana kubata chigadzirwa, mutengesi anoita mabasa ese aya aya.
Dzimwe nguva haugone kuwana chaiyo-nguva yekuvandudza kana stock iri kupera, asi iwe hauzive uye iyo nyowani nyowani iri kuuya, inova mamiriro eAmazon isingagamuchire, uye zvakaoma kudzikisa njodzi yevarombo mutengi. wongororo sezvo iwe usingazive kuti kutonga kwemhando kunoitwa sei.
Uye zvese izvi zvinogona kutyisidzira kuchengetedzeka kweakaundi yako yemutengesi, nekuti unoziva kuti Amazon yakawana mutemo wakasimba wevatengesi.
Zvakare, purofiti yako yemuchero inogona kunge isina kugadzikana sezvo iwe uchizogona kudonhedza mutengo kuti uhwine bhokisi rekutenga panguva imwe chete iyo Amazon inotora chikamu chemari yako uye iwe unofanirwa kugadzirira imwe mari iwe pachako, ipapo unogona kuwana a. profiter margin uko.
Ndeipi yakakodzera bhizinesi rako?
Kana iwe uchida kuziva nezve mhedziso kutanga, zvibvunze iwe chinangwa chako chekutengesa paAmazon? Ndeupi rudzi rwengozi inogamuchirwa kwauri?
Kana iwe ukaronga kutengesa kwakachengeteka kuti ukure zvakatsiga, Amazon FBA inogona kunge iri sarudzo yako, kana kana wakagadzirira kutora imwe njodzi yekutanga bhizinesi rako kuti uedze zvese nekukurumidza pasina mutengo wepamberi, ipapo kudonhedza paAmazon inzira yekuenda. .
Mukupedzisira, pane chimwezve chinhu chekuziva iyo eCommerce indasitiri inoenderera mberi kunyangwe panguva yekudzikira, sezvo vanhu vachiri kuda kutenga zvavanoda uye mazuvano kutenga online kuri kuumba maitiro edu ehupenyu hwezuva nezuva, kuchave nevanhu vazhinji vanotenga online. .
Kunyangwe zvisingareve kuti kutengesa paAmazon kuri nyore sezvaimbove makore apfuura, mikana mitsva uye nzira dzekutamba mutambo wacho zvinoramba zvichiuya, uye pane nguva dzose vanhu vanoigadzirisa uye vanosimudzira zvese zvavainazvo.
