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How to Pick Product Research Tools? | 3 Tips with Amazing Apps as Examples

On the striving way of online business, product researches always go ahead of marketing. Good products will help to lighten the way for sellers. Thanks to big data nowadays, there are numerous product research tools and plugins on the Internet that can be easily found. eCommerce sellers can get access to various recommendations on product research tools.

On the striving way of online business, product researches always go ahead of marketing. Good products will help to lighten the way for sellers. Thanks to big data nowadays, there are numerous product research tools and plugins on the Internet that can be easily found. eCommerce sellers can get access to various recommendations on product research tools.

But the key issue is, how to pick the right one? How do we determine a tool from all the misconceptions surrounding it, practically and reasonable?

To put it simply, you need to figure out what you are exactly searching for at first.

Here it concluded three basic but fundamental questions for eCommerce sellers to think about before making decisions, which are easy to be ignored at the usual time.

 Find more about Amazing Websites to Spy on Product Data-Product Research here!  

1. Your goal: How are you planning on using the tool? What are you exactly looking for?

Do you want tools that help you to find the hottest products over this time period? Or do you want some hand-picked products with potential and take a faster move before others do? Or do you just want to study the niches first?

So many product hunting/researching tools over there, to make themselves stand out, every app gets its specific features. Some have very comprehensive functions, while others may focus on vertical development.

So questions like what kind of product research tool you need will help you to choose the direction. All you need to do is take the actual condition of your online business into consideration and work out the answer.

2. Your budget: Are you going to pay for a trial? Is a free account necessary for you?

Why do you think you need to pay for a research tool (or use a free tool)? If you are going to pay for the app, then what is your budget? If you are going to register a free account, what function is the most essential for your research?

What is mostly considered is that actually, the issue goes to the balance between cost and time.

To lower the cost, doing product research on your own or using a free trial is an ideal choice. The only problem might be sometimes the research will be time-consuming.

If purchasing a plan, then you can use all their resource, the database, the searching engine, etc. to get all the information you need in hand in a quite short time. But there’s no such thing as a free lunch. You need to pay for it, to use their services.

3. Extra Aids: Any additional support you need for further study? Do you want some assistance with your product hunting?

When you are searching for products, there are so many elements that need to be combined into evaluation or forecasting.

Need to analyze competitors? Want to know about the suppliers? How about marketing saturation? Any assistance to do with the FB targeting? …

It can not be better that you could find a tool that combines the main feature and other data support together so that you can save lots of effort on products.

Examples for product research Apps

ShopInspect

▸ What it is?

ShopInspect is a research website tool that searches through the Internet for specific keywords that you enter. You can search for products or shops, and then ShopInspect will generate a related report.

▸ Featured functions

Product Research

Type a keyword for either a product or shop name, and the system will generate a report including Smart Score, Interest Over Time, Word Cloud, etc.

Hot Products: See the products that have the highest factory orders. It also shows the percentage of increase in sales of each hot product with the selling price.

Top Dropshipping Products: You can view the monthly page visits for that product, the price, how much the product is earning per month.

Store Research

See online Shopify stores that have a lot of monthly visits.

These websites usually have a lot of traffic, you can visit the sites and see what they are doing well.

Ads Research

Search by brand or keyword to see what ads have worked on Facebook and Instagram. See how many likes or shares an ad achieves, and who is targeted.

▸ What is the price?

✔  Free account option available with a few free searches.

Paid trial: You can choose between two paid plans, the LEGENDARY is the most popular choice, to bill $19 a month once a year. For a total of $228, that will be paid one-time.

Salesource

▸ What it is?

SaleSource is an analytical web App to help eCommerce sellers by store, product, and supplier analysis. It is an AI-Powered application that is compatible with Shopify as well as available for all e-commerce platforms.

SaleSource provides different perspectives to identify the hottest, in-demand products, and view how much any Shopify store is making, and find the best suppliers.

▸ Featured functions

Competitors Analysis

With the AI-powered dashboard, you can discover top-rated suppliers, and find trending products before others.

View all other stores (Shopify, Amazon, WordPress & many more) selling given products; See their apps, theme & accurate sales estimates.

Product Research

View top buyers of products, to see exactly who has ordered the most units of a product to determine market saturation.

View detailed trends of the past 6 months of a product’s units sold per day, determine if a product is trending now or has had its time in the limelight.

Supplier Research

Find Top Suppliers With One Click.

Instantly view suppliers for products with bottom price, USA shipping, and other benefits.

▸ What is the price?

7-day free trial. The free trial gives you full access to the software.

✔ SaleSource is available in three pricing plans. To access all the competitor and product data, you will have to upgrade your plan.

Allfactor

▸What it is?

Allfactor is an eCommerce competitive analytics website that aggregates big data from many platforms such as Shopify, Amazon, Walmart, Etsy, etc. It provides millions of data insights to help you understand the whole market, monitoring more than 1,300,000 top Shopify stores.

▸ Featured functions

Market Insights      Identifying emerging trends and new consumer tastes to help to optimize your marketing campaign strategy.  
Advanced Analytics    Using its database and search functions, obtain a clear picture of the trend from various dimensions through its core market metrics.  
Tracking Features  Real-time Tracking: Enabled by its proprietary algorithms, you can closely monitor the changes in your selected variables over time.

 ▸What is the price?

✔  Free account option available with a few free searches.

✔ Two paid plans:  $19 per month as a professional plan and $199 per month for a business plan.

Of course, if you are worried about the product data is too limited from one App, choosing some more research tools and using them together is also a good way to study winning products. 

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𝐃𝐫𝐨𝐩𝐬𝐡𝐢𝐩𝐩𝐢𝐧𝐠 𝐈𝐬 𝐂𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐯𝐞…. 𝐃𝐨 𝐓𝐡𝐢𝐬 𝐓𝐨 𝐁𝐞 𝐒𝐮𝐜𝐜𝐞𝐬𝐬𝐟𝐮𝐥.⁣

Most people fail with their dropshipping store because they are not unique.⁣

There are so many people starting with dropshipping right now, it’s no longer the secret way of making money online but has become very mainstream.⁣

Everyone wants a piece of it because so many of these “gurus” advertised it as an easy way to earn money online. ⁣

But do you know what the sad thing is?⁣

Most of them don’t put any effort into their dropshipping store.⁣

They open their store, import some products without changing anything, and start advertising.⁣

This means that a lot of people that are dropshipping are selling the same products with the same information they got from maybe even the same dropshipping suppliers.⁣

Of course, having the same product is not a bad thing yet, but to also have the same images, descriptions, and so on will definitely not help you!⁣

So you might be asking yourself “HOW DO I SUCCEED WITH DROPSHIPPING THEN”⁣

Here are a few tips to help you out: ⁣

𝟏 - 𝐁𝐞 𝐔𝐧𝐢𝐪𝐮𝐞⁣

Don’t try to copy everything to save some time! I see people literally copy and paste descriptions from aliexpress suppliers, take content from other stores and copy/paste it on their store and then wonder why they are not getting sales. ⁣

It’s because you are stealing content from other unsuccessful stores, you need to be unique and different and make everything on your store specific to your brand and at the same time personalise it to your customers and buyer persona. ⁣

Some key areas to focus on and unique at with your store are: ⁣

Product Images - Product Descriptions - Site Design - Brand Persona etc⁣

𝟐 - 𝐒𝐨𝐜𝐢𝐚𝐥 𝐏𝐫𝐨𝐨𝐟⁣

Here’s a sales secret for you, people always buy what others are buying and what that shows us is people look at other customers' opinions and experience before deciding if they should buy your product or not. ⁣

In order to win here, you need to have product reviews and ratings.

A study found that 88% of consumers trust online reviews as much as personal recommendations, and 72% of consumers say positive reviews make them trust businesses more.⁣

Millennials, in particular, trust user-generated content 50% more than other media.⁣

This should be enough reason for you to understand how important reviews are and if you want to build a successful store, you need to have reviews. ⁣

𝟑 - 𝐈𝐦𝐩𝐫𝐨𝐯𝐢𝐬𝐞 & 𝐒𝐭𝐚𝐧𝐝 𝐎𝐮𝐭

Look at what your competition is doing, what is working for other people, what other stores lack and then improve your store based on your findings. ⁣

This is an easy way to dominate any market and in relation to a dropshipping store, here are a few examples of what I mean: ⁣

- If your competitor doesn’t offer PayPal for checking out, then offer PayPal.⁣

- If your competitor doesn’t have trust badges, then add trust badges.⁣

- If your competitor doesn’t have the basic pages like a refund policy, then add those pages (note: you should always have these pages).⁣

And there are many more examples!⁣

I hope you get my point.⁣

Those were 3 of many tips on how to succeed with dropshipping despite it becoming more and more competitive. ⁣

Hope this helps you, if you have any questions leave them in the comments below and i’d be happy to answer them. ⁣

Wish you all the best.⁣

#shopifydropshipping #shopifytips #dropshippingtips #dropshippingexpert #shopifyexpert #shopifydeveloper #shopifymarketing #dropshippingbusiness #facebookadsexpert
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