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How to Set up Payment Methods for an Online Store?

What is a Payment Gateway?

A payment gateway is essentially a tool that allows people to purchase online. It handles all money transactions for an online store.

When a customer adds the product to the cart, fills in the address, and starts filling in the payment information, and then the payment gateway steps in. It will make sure that the payment information is processed securely, and the funds are deducted from the visitor’s account, then take care of the deposit, so you will be able to withdraw it to your bank account. The payment gateway often takes a small percentage of this transaction as a fee for their service.

Things to Consider Before Picking a Payment Gateway

When choosing a payment gateway for your dropshipping store, you can’t just pick one and expect it to work. Some payment gateways don’t even support the dropshipping business model. So here are things you need to think before you get started.

1. Does it work with your target market and their currencies?

The first thing to consider is which countries you will be selling to. Make sure to check that your payment gateway supports those countries and also supports all the currencies used in those countries.

Ideally, you should pick the most well-known payment method in your target countries or areas.

2. Does it support dropshipping?

Some payment gateways will reject you once they find out that you are doing dropshipping. Because normally dropshippers get more chargebacks than other businesses, thus dropshipping is considered a “high-risk” group. For this reason, some payment platforms don’t want to do business with dropshippers.

3. The transaction fees

When dealing with large volumes of orders, an extra percentage point in transaction fees can impact your profit quite significantly. So it’s best to compare the service fees before you make the final decision.

5 Recommended Paying Methods

#1.Paypal

Paypal might be the most popular payment gateway for both dropshippers and the general public! Although not always being perfect, the fact that many people know and trust this payment provider makes it a great addition to your dropshipping store. It’s available in more than 200 countries and supports 25 currencies, supporting all major credit cards, and requires no startup cost nor monthly fee.

The cons about Paypal are that the transaction fee is relatively high and rumor has said the customer service isn’t that good.

#2.Shopify Payments

If you have your online dropshipping store on the Shopify platform, this is definitely the payment gateway to set up! It integrates with the Shopify platform completely, in just a few clicks, you are done with the setting.

Shopify also has made its own payment gateway app called Shop Pay, which can be activated through Shopify Payments.

However, Shopify Payments deducts 15$ for each chargeback you get, but if you win the chargeback, you get it back. Also, it’s not available in all countries and is only available on Shopify.

#3.Stripe

Stripe is a popular alternative for Paypal. It also has strong partnerships and integration with Shopify. It’s US-based and currently available for businesses in 40 countries. It has a modern user interface, flexible and customizable, supporting over 135 currencies.

But Stripe requires a little programming knowledge to customize, the transaction fee is similar to Paypal’s – not very cheap.

#4.AmazonPay

Everybody knows Amazon, the giant technology company that just doesn’t stop growing. Amazon Pay is their own payment gateway, which means that people who are familiar with the brand will trust it. In the US alone, Amazon Prime already has 112 million users, and it’s growing every day. Amazon Pay is convenient, consumers can just log into their Amazon account and use their pre-saved payment information to buy their products.

However, there are still cons: Amazon Pay shares the same level of transaction fees as Paypal. If you are not a Shopify store owner, then you need to have some programming knowledge to set up Amazon Pay on your online store. And sometimes, you will have to pay extra fees like domestic processing fees and cross-border processing fees.

#5.Google Pay

Google Pay is another trusted and well-known payment gateway, if you’ve ever used Google Pay yourself, you will know that it is a very fast, easy, and convenient payment method. With low transaction fees, it also can save your credit card on your Google account, which makes paying online faster.

Although it’s cheap and convenient, for some phones and countries, the features of Google Pay are still limited, the number of people using Google Pay is still relatively low.

Conclusion

To sum up, find out which countries you would like to sell to and what the most popular payment methods in those countries are. Then pick the most popular payment methods like Shopify Payments or Paypal. If you have trouble with those, you can always try and test some of the smaller ones.

Also if you are just starting up, try not to look at things like pricing too much. The most important thing is to make sure your customers are able to pay in their preferred payment methods, some extra transaction fees will actually get you extra sales.

Facebook Group Discussion

14 hours ago

Every time if they fail to deliver the product in time, they reply to the ticket with this message. So unreal. This looks like a message template for excuses.

---The product had arrived in our warehouse on 21, but it failed to pass the quality inspection. Therefore, we have asked for a new one in transit to our warehouse, which will take3 days. We will dispatch your products as soon as they are all stocked. Thanks for your understanding. Have a nice day! Best Regards---
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15 hours ago

𝟑 𝐑𝐞𝐚𝐬𝐨𝐧𝐬 𝐖𝐡𝐲 𝐘𝐨𝐮𝐫 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐀𝐝𝐬 𝐀𝐫𝐞 𝐍𝐨𝐭 𝐂𝐨𝐧𝐯𝐞𝐫𝐭𝐢𝐧𝐠⁣..

1 - 𝙉𝙤𝙩 𝙜𝙞𝙫𝙞𝙣𝙜 𝙚𝙣𝙤𝙪𝙜𝙝 𝙩𝙞𝙢𝙚⁣

When setting up a Facebook Ads campaign, you should know that your ads often need at least 3 days of running time to progress from the learning phase.⁣

In the learning phase, your ads will often perform poorly. That’s because Facebook’s algorithm is still “testing out the waters” and trying to target different smaller audience groups within your target audience to find out which responds the best to your ad.⁣

So, before thinking that your Facebook ads aren’t converting, leave them running for at least two or three days, and you will likely see an improvement in your campaign’s performance.⁣

Don’t forget that it works the other way around as well. If you leave your ads running for a long time (especially for smaller audiences), ad fatigue will occur, and your Facebook ads will stop converting.⁣

2 - 𝙁𝙖𝙞𝙡𝙞𝙣𝙜 𝙩𝙤 𝙖𝙣𝙖𝙡𝙮𝙯𝙚

Most businesses want to increase their Facebook Ads conversion rate, but with so many variables to consider, I understand that it may be challenging to do so.⁣

Luckily, you can analyze your Facebook ad campaigns to get a clearer picture of what can be improved. The more data that you have, the better your chances of optimizing your ads.⁣

To optimize the conversion of your Facebook ads, these are the most important metrics to look at:⁣

- 𝘾𝙋𝘾 (𝘾𝙤𝙨𝙩 𝙥𝙚𝙧 𝘾𝙡𝙞𝙘𝙠)⁣
- 𝘾𝙏𝙍 (𝘾𝙡𝙞𝙘𝙠-𝙏𝙝𝙧𝙤𝙪𝙜𝙝 𝙍𝙖𝙩𝙚)
- 𝘾𝙋𝙈 (𝘾𝙤𝙨𝙩 𝙥𝙚𝙧 1,000 𝙄𝙢𝙥𝙧𝙚𝙨𝙨𝙞𝙤𝙣𝙨)⁣
- 𝘾𝙤𝙨𝙩 𝙥𝙚𝙧 𝘾𝙤𝙣𝙩𝙚𝙣𝙩 𝙑𝙞𝙚𝙬⁣
- 𝙑𝙞𝙙𝙚𝙤 𝘼𝙫𝙚𝙧𝙖𝙜𝙚 𝙋𝙡𝙖𝙮 𝙏𝙞𝙢𝙚 (𝙞𝙛 𝙖𝙥𝙥𝙡𝙞𝙘𝙖𝙗𝙡𝙚)⁣

If you get to know which of these metrics underperform for your campaign, then it will be much easier to fix the problem that your Facebook ads are not converting!⁣

After advertising on Facebook for some time, you will get a feeling for when a particular metric is under or overperforming.⁣

3 - 𝙉𝙤𝙩 𝙩𝙚𝙨𝙩𝙞𝙣𝙜 𝙚𝙣𝙤𝙪𝙜𝙝⁣

There’s one thing that you should remember when advertising on Facebook:⁣

Test, test, and test!⁣

So, if your Facebook ads are not converting, test out some different images (or videos), ad copy, and headlines.⁣

You will never be able to predict which combination of these factors will convert the best, so the only option left is to test them all out.⁣

Don’t be afraid to test the ad more than once. The more you test, the more you’ll be able to understand what works and what doesn’t.⁣

When testing different ads, remember to try out different marketing angles as well.⁣

I hope this helps you out, if you have any questions leave them in the comment section below and I’d be more than happy to answer in as much detail as possible.

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2 days ago

Hi,I ordered one item from China warehouse to United Kindom.I ordered a week ago but it still processing.I didn't understand.Why you say processing time is 3 days.I don't believe in I can receive it. ... See MoreSee Less

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2 days ago

#CJWarehouses #moment
another working day ☕️☕️☕️
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6 days ago

I am having issues with my CJ agent. She doesn't inform me on important changes on products that I have placed orders, eg out of stock etc. I have to find out by myself when its too late. I am seriously thinking of finding another supplier. Can anyone help? Thanks ... See MoreSee Less

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