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Shopify Allows the Selling of NFT Products? … Dropshipping News Weekly Updates

Welcome to our new column: Dropshipping News Weekly Update Vol.10

Welcome to our new column: Dropshipping News Weekly Update Vol.10

This week we prepared five dropshipping news for you to catch up with.

1. eBay launches “Large Goods, Heavy Goods, and High-Quality Products Plan”

eBay provides multi-level and all-aspect support solutions for cross-border exports of large cargo and heavy cargo. It provides sellers with strong support in terms of product selection, logistics, traffic support, differentiated sales, and commercial operations. It can help cross-border sellers in exporting large cargo and heavy cargo, and also help them explore new business opportunities in exporting.

2. Shopify’s second-quarter revenue was 1.119 billion US dollars, and GMV reached $42.2 billion

According to the financial report, the second-quarter revenue of independent platform Shopify was $1.119 billion, an increase of 57% year-on-year; as of June 30, Shopify MRR revenue was  $95.1 million, an increase of 67% year-on-year; GMV was $42.2 billion, an increase of 12.1 billion US dollars year-on-year and an increase of 40% year-on-year, hitting an all-time record high. It is reported that Shopify will soon launch the Shop Pay electronic payment service system for merchants on Google and Facebook, and is no longer limited to Shopify store owners.

3. U.S. multi-channel e-commerce sales are expected to increase by 18.8% in 2021

According to eMarketer, an authoritative market research company, after the multi-channel e-commerce sales in the U.S. have soared in 2020, they will continue to grow faster than non-physical store e-commerce, and occupy more and more share of the entire e-commerce market. According to Insider Intelligence’s forecasts, e-commerce sales of non-physical stores in the United States will increase by 17.2% in 2021, reaching $516.11 billion, accounting for 55.3% of total e-commerce sales. The rest of the market will be occupied by multi-channel e-commerce sales in the U.S., which is expected to grow by 18.8% by 2021, reaching US$417.18 billion.

4. eBay U.S. store management function upgrades

The eBay U.S. station announced that it is now upgrading the seller’s store management function and introducing a number of new functions. It is reported that this update involves three aspects, including updating the store edit page, introducing a new store management function where sellers can manage multiple categories of stores on a unified page, and upgrading the real-time notification of the seller’s store, which enables better communication between sellers and buyers. eBay said that this upgrade can help sellers save time on managing stores so that they can manage eBay’s business better.

5. Shopify begins to allow some merchants to directly sell NFT products

According to the news on July 30th, Shopify President Harley Finkelstein said a few days ago that the company currently supports its partner merchants to sell NFT products. However, Finkelstein said that the scope of application of the service is still relatively limited, and only some businesses can sell NFT products now. After that, Finkelstein introduced the NFT product, which was recently launched by the Chicago Bulls basketball team. It was created with Flow blockchain technology and launched by Dapper Labs. Finkelstein also said that Shopify is trying to make it easier for merchants to sell NFT products on the platform storefront.

Facebook Group Discussion

15 hours ago

Every time if they fail to deliver the product in time, they reply to the ticket with this message. So unreal. This looks like a message template for excuses.

---The product had arrived in our warehouse on 21, but it failed to pass the quality inspection. Therefore, we have asked for a new one in transit to our warehouse, which will take3 days. We will dispatch your products as soon as they are all stocked. Thanks for your understanding. Have a nice day! Best Regards---
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16 hours ago

𝟑 𝐑𝐞𝐚𝐬𝐨𝐧𝐬 𝐖𝐡𝐲 𝐘𝐨𝐮𝐫 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐀𝐝𝐬 𝐀𝐫𝐞 𝐍𝐨𝐭 𝐂𝐨𝐧𝐯𝐞𝐫𝐭𝐢𝐧𝐠⁣..

1 - 𝙉𝙤𝙩 𝙜𝙞𝙫𝙞𝙣𝙜 𝙚𝙣𝙤𝙪𝙜𝙝 𝙩𝙞𝙢𝙚⁣

When setting up a Facebook Ads campaign, you should know that your ads often need at least 3 days of running time to progress from the learning phase.⁣

In the learning phase, your ads will often perform poorly. That’s because Facebook’s algorithm is still “testing out the waters” and trying to target different smaller audience groups within your target audience to find out which responds the best to your ad.⁣

So, before thinking that your Facebook ads aren’t converting, leave them running for at least two or three days, and you will likely see an improvement in your campaign’s performance.⁣

Don’t forget that it works the other way around as well. If you leave your ads running for a long time (especially for smaller audiences), ad fatigue will occur, and your Facebook ads will stop converting.⁣

2 - 𝙁𝙖𝙞𝙡𝙞𝙣𝙜 𝙩𝙤 𝙖𝙣𝙖𝙡𝙮𝙯𝙚

Most businesses want to increase their Facebook Ads conversion rate, but with so many variables to consider, I understand that it may be challenging to do so.⁣

Luckily, you can analyze your Facebook ad campaigns to get a clearer picture of what can be improved. The more data that you have, the better your chances of optimizing your ads.⁣

To optimize the conversion of your Facebook ads, these are the most important metrics to look at:⁣

- 𝘾𝙋𝘾 (𝘾𝙤𝙨𝙩 𝙥𝙚𝙧 𝘾𝙡𝙞𝙘𝙠)⁣
- 𝘾𝙏𝙍 (𝘾𝙡𝙞𝙘𝙠-𝙏𝙝𝙧𝙤𝙪𝙜𝙝 𝙍𝙖𝙩𝙚)
- 𝘾𝙋𝙈 (𝘾𝙤𝙨𝙩 𝙥𝙚𝙧 1,000 𝙄𝙢𝙥𝙧𝙚𝙨𝙨𝙞𝙤𝙣𝙨)⁣
- 𝘾𝙤𝙨𝙩 𝙥𝙚𝙧 𝘾𝙤𝙣𝙩𝙚𝙣𝙩 𝙑𝙞𝙚𝙬⁣
- 𝙑𝙞𝙙𝙚𝙤 𝘼𝙫𝙚𝙧𝙖𝙜𝙚 𝙋𝙡𝙖𝙮 𝙏𝙞𝙢𝙚 (𝙞𝙛 𝙖𝙥𝙥𝙡𝙞𝙘𝙖𝙗𝙡𝙚)⁣

If you get to know which of these metrics underperform for your campaign, then it will be much easier to fix the problem that your Facebook ads are not converting!⁣

After advertising on Facebook for some time, you will get a feeling for when a particular metric is under or overperforming.⁣

3 - 𝙉𝙤𝙩 𝙩𝙚𝙨𝙩𝙞𝙣𝙜 𝙚𝙣𝙤𝙪𝙜𝙝⁣

There’s one thing that you should remember when advertising on Facebook:⁣

Test, test, and test!⁣

So, if your Facebook ads are not converting, test out some different images (or videos), ad copy, and headlines.⁣

You will never be able to predict which combination of these factors will convert the best, so the only option left is to test them all out.⁣

Don’t be afraid to test the ad more than once. The more you test, the more you’ll be able to understand what works and what doesn’t.⁣

When testing different ads, remember to try out different marketing angles as well.⁣

I hope this helps you out, if you have any questions leave them in the comment section below and I’d be more than happy to answer in as much detail as possible.

#shopifydropshipping #shopifydropship #facebookadsexpert #facebookadstips #facebookadsmanager #digitalmarketingagency #digitalagency #agencywebsite #business101 #business2022 #shopifymarketing #salestips #dropshippingtips #shopifyexpert #fbadstips #fbadsmastery #fbadsexpert #fbadsmarketing
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2 days ago

Hi,I ordered one item from China warehouse to United Kindom.I ordered a week ago but it still processing.I didn't understand.Why you say processing time is 3 days.I don't believe in I can receive it. ... See MoreSee Less

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2 days ago

#CJWarehouses #moment
another working day ☕️☕️☕️
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6 days ago

I am having issues with my CJ agent. She doesn't inform me on important changes on products that I have placed orders, eg out of stock etc. I have to find out by myself when its too late. I am seriously thinking of finding another supplier. Can anyone help? Thanks ... See MoreSee Less

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