Dropshipping News Weekly Update Vol 20. Here are five pieces of dropshipping news for you to catch up with.
1. Stocking up for Christmas? US experts advise consumers to finish their Christmas shopping as early as possible
In recent days, the problem of the tight supply chain in the United States continues to affect American consumers. Us supply chain experts are advising consumers to finish their Christmas shopping early to avoid shipping delays.
Forty-two percent of U.S. consumers have reportedly set aside a budget for holiday shopping and plan to complete a third of their holiday shopping by this year’s peak, and that number has grown to a staggering 43 percent among millennials.
Much of the shift towards early buying has been influenced by consumers’ alertness to supply-chain issues. For example, the product transportation cycle is long, supply chain tightness leads to a product shortage, etc.
Some Americans are already shopping online for pre-Christmas decorations, based on past shopping data and the fact that this year’s tough supply chain has led to huge shortages for offline stores. So sellers need to make marketing plans in advance according to inventory.
It is worth noting that holiday shopping in the second half of the year is concentrated in November and December, and people are especially looking forward to Black Friday, Online 1, and Christmas year-end promotions to buy favorite products with super discounts. But sellers need to be careful when setting up promotions to avoid overlapping coupons and promotions.
2. eBay Australia: Sellers can now upload logistics information by scanning shipping labels
eBay Australia has announced that sellers can now add shipping information such as waybill numbers by scanning shipping labels using the eBay app, including scanning post office receipts and Prepaid Products from Australia Post, such as tracking letters.
The specific operation process is as follows:
- Open the eBay app and log in to the seller’s account
- Open the order you want to add tracking
- Select the “Upload Trace” button
- Point the phone camera at the barcode or QR code of the package
- Logistics tracking information will automatically appear and be uploaded
3. Amazon UK is launching its Christmas sale four weeks early! The maximum delay for containers from China to Europe is 30 days
Amazon UK is opening its Christmas shopping campaign four weeks early as even Prime members are likely to face some order delays due to a tight global supply chain, citing an internal Amazon document reported by foreign media.
Amazon will display “buy early” banners on its website and app in an attempt to move most Christmas orders forward to the end of November, missing the usual peak in the second and third weeks of December.
Project44 notes that rising container prices, labor shortages, and ongoing Covid related issues have not gone away, and shipping delays continue to worsen. The worst-affected China-EU route in September had delays of up to 30 days, while the worst-affected China-US West Coast route had delays of 21.94 days.
4. US consumers’ holiday budgets up 25%, more than 70% plan to shop online
More than 70 percent of U.S. consumers plan to give themselves gifts this year, according to investment management firm Jones Lang lasalle’s (JLL) annual holiday season survey. Meanwhile, U.S. consumers plan to spend 25.4% more this holiday season than they did a year ago, with average spending expected to be $870. About 58 percent of consumers plan to shop at brick-and-mortar stores this holiday season, and 73 percent will shop at online retailers such as Amazon or eBay, according to Jones Lang lasalle estimates.
5. S. manufacturers change package sizes in response to global supply chain crisis
Eighty-five percent of toys sold in the United States are made in China, according to the Toy Association, an industry trade group. To cope with the supply chain crisis, Toy manufacturers in the United States have optimized the product packaging size to make full use of container space, such as reducing the actual packaging size, limiting additional accessories, and so on. More businesses have decided to focus on the transport of high unit price, small volume or light, and soft products.
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Hi do you guys know where I can buy followers for IG please
I need it ASAP ... See MoreSee Less
𝐇𝐨𝐰 𝐓𝐨 𝐆𝐞𝐭 𝐌𝐨𝐫𝐞 𝐒𝐚𝐥𝐞𝐬 𝐖𝐢𝐭𝐡 𝐘𝐨𝐮𝐫 𝐒𝐭𝐨𝐫𝐞
A big part of a successful store is it’s ability to convert traffic into sales, and this is where most store’s fail. Their conversion rate is low and that means, it doesn’t matter if you send high quality traffic to your store, you will still not get any sales.
If this is you, here are a few tips to help you increase your conversion rate:
- 𝙊𝙛𝙛𝙚𝙧 𝙁𝙧𝙚𝙚 𝙎𝙝𝙞𝙥𝙥𝙞𝙣𝙜
This is a great and easy way to instantly increase your conversion rate.
People are more likely to buy something which cost’s $30 + Free shipping compared to a product that costs $25 + $5 Shipping.
It’s a psychological trigger and you need to take advantage of it.
You can argue that this will eat up your profit but there is a simple walkaround it, add the shipping cost into the selling price of the product, as simple as that.
If you already offer free shipping on your store, make it known to the people. Have it mentioned in banners and different places where everyone can see it.
- 𝘼𝙙𝙙 𝙍𝙚𝙫𝙞𝙚𝙬𝙨:
People buy based on what others are buying and reviews are a huge way to sway a potential customer into a paying customer.
One study found that 88% of consumers trust online reviews as much as personal recommendations, and 72% of consumers say positive reviews make them trust businesses more.
Millennials, in particular, trust user-generated content 50% more than other media.
Also make sure you add picture reviews to your store and not just text reviews because they have more credibility and people will trust them more.
Also choose reviews that are relatable and connect with the reader as that will have more conversions.
- 𝘾𝙧𝙚𝙖𝙩𝙚 𝙎𝙘𝙖𝙧𝙘𝙞𝙩𝙮 & 𝙐𝙧𝙜𝙚𝙣𝙘𝙮
Scarcity and urgency are two great marketing strategies that you could use to increase your conversion rate.
In case you don’t know what these terms mean, this is for you!
Really simply said, scarcity means that you only have a limited amount of that product (“Buy now, only 100 left in stock”).
This means that your store visitor needs to buy it now or might regret it later on when the product is out of stock.
And urgency means that there is a time limit on a product sale, for example.
For example, when you have a 50% discount on a product and you say that it will only be there for the next 24 hours.
After that, the price will return to the normal price again.
These are very effective if done properly, just make sure they seem genuine and not spammy.
Those are 3 quick tips to help you increase your conversion rate and get more sales.
Hope this helps you, if you have any questions leave them in the comments below and I’d be happy to answer them.
Wish you all the best.
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